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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

Techniques include search engine optimization (SEO) and paid result placement. Most videos are now in-stream (no download first), and new ones can be interactive, with clickable hot spots. Pay per click (PPC). Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity. Viral marketing.

Internet 239
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Internet Business Lingo Quiz for Entrepreneurs

Startup Professionals Musings

Techniques include search engine optimization (SEO) and paid result placement. Most videos are now in-stream (no download first), and new ones can be interactive, with clickable hot spots. Pay per click (PPC). No SEM plan means you are missing a huge marketing opportunity. Streaming video.

Internet 224
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Why Keyword Themes +Modified Broad Match = Winning PPC Strategy

ConversionXL

Cutting out noise and creating a PPC strategy that drives business: It’s the goal of SEM professionals everywhere. Download a spreadsheet with this sample data: ( Google Docs | XLSX ). Download a spreadsheet with this sample data: ( Google Docs | XLSX ). Blog Lead Generation Adwords Ppc' Get really picky.

PPC 114
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PPC Basics Explained — PPC Management for Small Businesses

Up and Running

Because pay-per-click advertising (PPC) needs to be an option you consider in order to reach your customers and stay competitive online. In this article, we will cover what exactly PPC marketing entails, why PPC marketing is a beneficial tool for small businesses, and some PPC basics and best practices to get you started.

PPC 81
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3 Awesome, Downloadable, Custom Web Analytics Reports

Occam's Razor

Not only will I tell you about them, I'll give you downloadable links so you can get going right away! You can use them as is, or, better still, you can download and adapt them to your unique business needs. I like reporting by Page Title (hopefully you are good at SEO and have taken care of this). celebrate.].

Analytics 126
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Search: Not Provided: What Remains, Keyword Data Options, the Future

Occam's Razor

This led to the problem we, Marketers, SEOs, Analysts, fondly refer to as not provided. As an analyst, I was upset that this change would hurt my ability to analyze the effectiveness of my beloved search engine optimization (SEO) efforts – which are really all about finding the right users using optimal content strategies.

Search 156
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How to Measure Small Business Website Performance

Up and Running

SEO performance. Without SEO strategies in place, your website can get lost amongst the millions of other websites that are trying to catch people’s attention. Using an SEO plugin or platform, do an analysis of your website to understand what keywords it’s ranking for. Keyword research. Do keyword research. Audience information.