article thumbnail

Search Intent: How to Analyze and Optimize Your Site

ConversionXL

The goal or activity may be to download, to buy, to obtain, to be entertained by, or to interact with a website or app.” A Moz article offers an example of informational modifiers for products: [product name] what is [product name] how does [product name] work how do I use [product name].

Search 126
article thumbnail

Hear me on the Startup Success Podcast

Software By Rob

You can download the MP3 here. Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. Hot off the press, hear the hosts of the Startup Success Podcast interview Mike Taber and I about the Micropreneur Academy. P.S. I did a written interview a few weeks ago for LocationIndependent.com. You can find it here.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Must Have Features If You Sell Products Online

Entrepreneurs-Journey.com by Yaro Starak

One click buying across multiple platforms, instant automatic downloads, all without needing to fill in any details, makes online shopping frictionless. Many online retailers offer an inbuilt on-site review system , which can attract positive reviews – if your product is good, of course.

article thumbnail

Data Blending: What You Can (and Can’t) Do in Google Data Studio

ConversionXL

If you suddenly needed to study a longer timeframe, you had to download the data again and start over. Your join key could be a page URL, product name, user ID, or many other things. By default, each element in Data Studio pulls information from a single data source. This is known as a “join key.” The simplest join key is “Date.”

Analytics 123
article thumbnail

Startup Marketing: The 4 Building Blocks of Brand Identity You Can’t Ignore

crowdSPRING Blog

In her book “ Positioning ,” Arielle Jackson offers a positioning statement formula she learned from former Google Head of Marketing and Communications Christopher Escher when she was an Associate Product Marketing Manager at Google: For (target customer). Who (statement of need or opportunity) , (Product name) is a (product category).

article thumbnail

How to Rank Well for Your Brand-Driven Queries in Google

Duct Tape Marketing

Well, let me tell you: Searching just for the company name isn’t enough. Imagine someone searching for [your-company-name scam ] or [your-product-name alternative ]. I have put together all the steps and recommended tools for each step in this one-page cheatsheet you can download for free here.

article thumbnail

How to name your product, service, or startup

www.volkside.com

Try to find an objective measure and add it to your name requirements. Look at other brand names outside your field. Download word lists and sort, cut and dice them in various ways. Enjoy your naming! Naming resources. Articles and blog posts: Mashable (2010): How To: Pick the Perfect Name for Your Startup.

Naming 40