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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

Search engine marketing (SEM). Techniques include search engine optimization (SEO) and paid result placement. No SEM plan means you are missing a huge marketing opportunity. Most videos are now in-stream (no download first), and new ones can be interactive, with clickable hot spots. Do you have a business presence there?

Internet 239
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Internet Business Lingo Quiz for Entrepreneurs

Startup Professionals Musings

Search engine marketing (SEM). Techniques include search engine optimization (SEO) and paid result placement. No SEM plan means you are missing a huge marketing opportunity. Most videos are now in-stream (no download first), and new ones can be interactive, with clickable hot spots. Facebook alone has 500 million members.

Internet 224
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PPC Basics Explained — PPC Management for Small Businesses

Up and Running

It is often used interchangeably with SEM, or “Search Engine Marketing.” PPC vs SEO — What’s the difference? The most notable difference between PPC advertising and organic digital advertising efforts such as SEO (search engine optimization) or organic social media marketing is how the cost is determined. PPC or SEO?

PPC 81
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Best Practices and Tips for Restaurant Web Design

crowdSPRING Blog

Today, we’ll review 10 web design marketing best practices and tips for restaurant web design. Remember too that many customers will find your restaurant’s homepage after reading reviews, so keep the content on your homepage focused and short. Tip: Make your menu available as text, not as a downloadable PDF.

Web 127
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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

Companies do it for a wide variety of reasons—SEO, branding, go-to-market strategy, pricing, etc.—and Reviewing a competitor’s online presence helps me understand how to differentiate my client. reviews, trust). For SEO, I look at my competitors’ keywords and their page rank/authority. The lean, aggressive ones do.

SEO 126
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A Step-by-Step Guide to Conducting Competitive Analysis

ConversionXL

Companies do it for a wide variety of reasons – SEO, branding, GTM strategy , etc. Reviewing a competitor’s online presence helps me understand how to differentiate my client. I analyze the story the competitors tell with their landing pages, their site UX, and transparency (reviews, trust). The lean, aggressive ones do.

SEO 131
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Cracking The Code: Getting the most of your online marketing: the In.

Cracking the Code

Cracking The Code. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Getting the most of your online marketing: the In & Out of SEM/SEO. Monday, February 12, 2007. on a scale of 1-4). on a scale of 1-4).