Both Sides of the Table

JUNE 22, 2015

I need to give credit for the topic to PR Malloy who Tweeted me this question. msuster looking for an inspired post on when an exclusivity deal (w/ major industry player) works (cons as well) for an early stage tech co. — PR Malloy (@diddly_do_indy) June 13, 2015. ” Here’s what I mean.

PR 150

PR Early Stage Software Naming 150

This is going to be BIG.

AUGUST 22, 2012

Let’s start out with the basic functions of a tech company: 1) Engineering 2) Marketing 3) Sales 4) Business development 5) PR 6) Design 7) Product Management 8) HR 9) Operations 10) Finance Ok, that's just overwhelming. If you think about it, these things are all of the goals of another function on the list--PR.

PR 144

PR Technical Review Seed Stage Design 144

Hearpreneur

OCTOBER 25, 2023

Thanks to Danielle Sabrina, Society22 PR ! #3- While platforms like Instagram offer a great starting point, the key to differentiation lies in the age-old strategy of Search Engine Optimization (SEO). And that can make or break your customer retention, especially in the early stages.

eCommerce 143

eCommerce Omaha Entrepreneur SEO 143

View from Seed

JULY 24, 2015

The invite-only event was attended by 300 of the area’s best tech leaders, founders, product managers, designers, developers, investors, engineers, salesmen and women, and more, all of whom are hard at work in consumer tech. More functionally, Boston needs to improve its design, branding, and PR skills.

Boston 120

Boston Cofounder B2C PR 120

David Teten

SEPTEMBER 23, 2017

My colleagues Sebastian Soler , Steven Greenberg and I recently launched a new online community, PEVCTech.com , exclusively for PE/VC investors; engineers who work at PE/VC funds; and other technologists who specialize in working on this problem. The Pocket Negotiator is very early-stage attempt to aid in the negotiating process itself. .

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

crowdSPRING Blog

MAY 24, 2013

Key Factors to Effective Competitive Analysis as a Small Business | Search Engine Watch – [link]. Follow the money: AngelList has blown open early-stage investments | Wired UK – [link]. – [link]. 5 Easy Tech Tweaks That Will Significantly Improve Your Business | Forbes – [link]. ” – [link].

Social Media 93

Social Media Small Business Design Media 93

Both Sides of the Table

JULY 1, 2010

A good early-stage CEO needs to be accessible, to be accountable for producing results and should be establishing the cultural norms of the company through direct leadership at all levels. We all like to think of startups as “non hierarchic&# organizations and to some extent that should be true.

CTO Hire 308

CTO Hire Management Technical Review Part-Time VPE 308

David Teten

DECEMBER 12, 2017

As a globally focused LP in early stage VC funds, we at Blue Future Partners have observed a growing trend of firms investing substantially in software tools, whether developing proprietary solutions or adopting off the shelf tools. But what tools are they using themselves to automate their own processes?

Early Stage 60

Early Stage Technical Review Software Review Venture Capital 60

The Next Web

AUGUST 26, 2013

Before you start talking to large VCs, find some early stage investors. Stefan Tirtey, Partner at Doughty Hanson Ventures , created this document with Berlin early stage investors. When I started hiring my first engineers, designers and marketers, I was mainly focused on passion, energy and most importantly potential.

Management 120

Management Cofounder Startup Bootstrapping 120

Altgate

SEPTEMBER 16, 2010

The presentation was on outsourcing generally, not just software engineering and the audience was very early stage companies (some yet to be founded). Now, for very early stage companies, you may be thinking, “I don’t have any cash, so outsourcing isn’t an option.&# Engineering/QA.

Software Review 65

Software Review Offshore Startup Boston 65

www.entrepreneur.com

SEPTEMBER 22, 2011

Answers Ask Entrepreneur Home Business Operations Business Opportunities Sales & Marketing Advertising & PR Finance & Accounting Franchises Home Business Human Resources Internet/E-Commerce Legal Issues Starting Up Technology Most Recent Answers How Can I Streamline My E-Commerce Operation? Young Entrepreneurs How I Did It: The TOMS Story.

Sweat Equity 55

Sweat Equity Equity Fractional CTO CTO 55

ReadWriteStart

JUNE 20, 2022

These links also serve as a kind of vote of confidence, boosting your authority in the eyes of search engines; this is why link building is such an essential strategy for search engine optimization (SEO), ultimately helping your website rank higher in search engines and attract more organic traffic.

Affiliate 138

Affiliate Startup Reputation Leadership 138

Both Sides of the Table

JANUARY 26, 2013

Understanding “The Funding Angle” I sit at enough board meetings to hear conflicting advice given to entrepreneurs about how to handle PR and announcements at startups. In stead of doing my typical big long post with 10 PR tips (like I did there), I’m going to break them up into individual (I hope more digestible) chunks.

Startup 355

Startup PR Dividend Merger 355

Austin Startup

FEBRUARY 20, 2020

As we enter year three, we are excited to announce that both accelerator programs in Austin and Houston will run simultaneously which gives us the ability to support up to 200 early-stage startups, and help connect them to Texas’ innovation communities. WHO SHOULD APPLY MassChallenge works with early stage startups.

Texas 62

Texas Programming Houston Early Stage 62

Both Sides of the Table

JANUARY 3, 2016

Other firms like Google bring massive resources to design or engineering and as as corporate VC can offer things normal VC firms can’t offer. We can help portfolio companies with announcements, PR strategies, crisis management and so forth. The reason that marketing resonated so much for us as a 2016 priority is: Portfolio.

Portfolio 150

Portfolio PR Partner Early Stage 150

500hats.com

AUGUST 2, 2012

but the food was awesome, & the PR wasn’t bad either). However after Sequoia and Ron Conway announced their investment in YC in 2009 , and after YC alumni DropBox and AirBnb raised capital on billion-dollar valuations in 2010-11, the program quickly became the gold standard among early-stage startup incubators.

Silicon Valley 74

Silicon Valley Early Stage Venture Capital Valuation 74

socialmatchbox.com

OCTOBER 23, 2010

These days sales, marketing and PR people seem to grow on trees. If you post up an ad to an online job board asking for someone to join your very high risk early stage startup company the odds of getting someone who decent are slim to none. client / Washington, DC ($500 Referral Reward) Developer/Partner / Rocket Whale, Inc.

Part-Time VPE 41

Part-Time VPE Sweat Equity DC Washington 41

The Equity Kicker

MAY 22, 2015

Google Ventures: has teams that help portfolio companies with design, engineering, recruiting, marketing and partnerships. Founder Collective: hired a journalist to help their portfolio with PR. Balderton Capital: have a head of PR and content, a data scientist, and a talent and development analyst. And there’s us.

Portfolio 60

Portfolio PR Incubator Early Stage 60

Eric Friedman

JUNE 11, 2019

Here are a few I have seen work: PR Opportunity – for the LargeCo. Signing Bonus – Interestingly, many early stage teams can answer the question “would you pay an extra $10K to the recruiter if they could get an engineer tomorrow?” Typically a startup wants a POC with a LargeCo.

Term Sheet 68

Term Sheet Stock Options Early Stage Agile 68

Rob Go

OCTOBER 8, 2012

We were chatting a bit about marketing for early stage companies. But I think marketing is one of those disciplines that is a bit of a black box to startup founders who come from more of an engineering background. But, I think optimizing conversion can be a red herring for early stage companies early on.

Marketing 72

Marketing Startup Early Stage Channel 72

Steve Blank

AUGUST 27, 2009

Combined with product costs, an engineering budget, and schedules, this results in a spreadsheet that faintly resembles the first financial plan in the company’s business plan. Engineering focuses on building the product; it designs the product, specifies the first release and hires a staff to build the product.

Silicon Valley 271

Silicon Valley Product Startup Product Development 271

Business Plan Blog

OCTOBER 4, 2013

This is true for early stage funding as well as venture capital funding. Furthermore, when faced with adversity only great teams can respond to competitors, markets, funding environments, staff departures, PR disasters and the like. Early Stage. Hire based on functionality and avoid having too many C’s.

Part-Time VPE 79

Part-Time VPE Fractional VPE Cofounder CTO Hire 79

Startup Lessons Learned

MARCH 13, 2009

Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? Announce a new product, start its PR campaign, and engage in buzz marketing activities. If you are having trouble raising money, sometimes a little PR can help.

San Francisco 168

San Francisco PR Lean Early Stage 168

Startup Lessons Learned

APRIL 17, 2010

Three premier early-stage venture investors have joined forces to sponsor the event: Baseline , Floodgate , and First Round Capital. Three premier early-stage venture investors have joined forces to sponsor the event: Baseline , Floodgate , and First Round Capital.

San Francisco 107

San Francisco Romania Cleveland South Africa 107

Both Sides of the Table

JANUARY 16, 2012

And trust me, if you’re early stage you DO want to meet Bryce. He’s awesome for early-stage entrepreneurs. Meet early. And the great monetization engines of the Internet were built in LA – Overture (AdWords) & Applied Semantics (AdSense). So make sure you have a solid PR strategy.

Developer 366

Developer Silicon Valley PR Las Vegas 366

trada.com

APRIL 7, 2010

He noted that Chris Dixon ( @cdixon ) of Hunch tweeted, “New early-stage start up trend: get big quietly, so you don’t tip off potential competitors.&# Fast forward to yesterday and Dan Frommer ( @fromedome ) of Silicon Alley Insider declares, “ Stealth Mode is Back.&#

Stealth 40

Stealth PPC Advertising Conversion 40

Steve Blank

APRIL 20, 2021

It bears repeating: an early-stage startup must focus on making one customer group excited by a mission-aligned product. It’s lazy thinking (and expensive engineering) to try to build for both at the same time. It has a growth engine. Note well, though: this engine is “economic” because it must fuel itself.

Product 436

Product Viral Channel San Francisco 436

ReadWriteStart

OCTOBER 14, 2010

Through SEO and mommy blog PR, Lee can tap into this market. In 1M/1M, I teach the EJ Methodology which is based on my Entrepreneur Journeys research, and emphasize bootstrapping, idea validation, and crisp positioning as some of the core principles of building strong fundamentals in early stage ventures.

Bootstrapping 114

Bootstrapping Marketing Angel Investor Silicon Valley 114

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. With certain complex products, this will need an on-site installation by a sales engineer, which sends costs through the roof. that will cost the company significant amounts of money.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Transformify

AUGUST 27, 2017

However, you can’t utilize their time as you are still at an early stage. A startup needs marketing, business development, branding, PR, IT, and a myriad of other experts as there is no single answer to the question ‘’How to start a business and do it right?’’ Hire full-time employees. The downside?

Hiring 64

Hiring Software Review Burn Rate Startup 64

Scalable Startup

SEPTEMBER 11, 2013

Via Stanford, Berkeley, Facebook, Google, recruiting Harvard and MIT undergrads, their wonderful PR machine, advertising free meals, free car washes, free dry cleaning, free day care. That’s OK if you plan for it, “engineer” for it. 150,000 salary right out of college. Unlimited vacation.

Silicon Valley 22

Silicon Valley San Francisco Angel Investor Hawaii 22

Startup Lessons Learned

MARCH 4, 2009

In a startup, these channels of communication are critical to understand for advertising, launch and PR purposes. This is important, especially if you are a very early stage company. In particular, Ive focused on the two channels of communication that were most commonly suggested in the first survey: conferences and books.

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

Steve Blank

MAY 21, 2009

The Message Sitting around a conference room table brainstorming messages that might resonate with customers, or worse having a PR agency doing that for you, is a firing offense in a small company. If you think you are going to offend your customers or embarrass your engineering organization, get out of the marketing department.

Silicon Valley 207

Silicon Valley RSS California Customer Development 207

Startup Lessons Learned

FEBRUARY 24, 2009

I liked the flattering Venture Hacks commentary so much Ill just quote it: Many founders believe that early stage startups are endeavors of execution. He believes that many early stage startups are labors of learning. What happened when we got early press (circa 2004) in violation of our own no-PR rule.

Lean 74

Lean San Francisco Continuous Deployment DC 74

www.readwriteweb.com

OCTOBER 18, 2010

Through SEO and mommy blog PR, Lee can tap into this market. In 1M/1M, I teach the EJ Methodology which is based on my Entrepreneur Journeys research, and emphasize bootstrapping, idea validation, and crisp positioning as some of the core principles of building strong fundamentals in early stage ventures.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

www.readwriteweb.com

OCTOBER 18, 2010

Through SEO and mommy blog PR, Lee can tap into this market. In 1M/1M, I teach the EJ Methodology which is based on my Entrepreneur Journeys research, and emphasize bootstrapping, idea validation, and crisp positioning as some of the core principles of building strong fundamentals in early stage ventures.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

Up and Running

MAY 23, 2016

He says, “Spending a few thousand on a domain could make a big difference long term, and give you the credibility and advantage over the competition, especially in the very beginning and early stages of the business.”. Do your own PR. Whether or not you’ve got the budget, doing your own PR to start with is a good idea.

Software Review 74

Software Review Software Delaware Forecast 74