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10 Marketing Lessons for Early-Stage Tech Startups

Both Sides of the Table

The following are some lessons I learned about early-stage startup marketing. Where Stealth is Good – There’s a lot of discussions on the web about whether startups should be stealthy before they launch or not. Stealth does not mean constipated, paranoid and totally untrusting of others.

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NDA Stealth Mode and Sharing Your Startup Concept

SoCal CTO

He left out capital sources, but it's still a pretty succinct list of the types of people / communication you should be having early stage. What is Stealth? What's also interesting in Niel's piece is that he defines Stealth Mode not as not having conversations, but rather he says it's not make public pronouncements.

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NDA Stealth Mode and Sharing Your Startup Concept

SoCal CTO

He left out capital sources, but it's still a pretty succinct list of the types of people / communication you should be having early stage. What is Stealth? What's also interesting in Niel's piece is that he defines Stealth Mode not as not having conversations, but rather he says it's not make public pronouncements.

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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

Next Wednesday we’ll have Dana Settle of Greycroft Partners, a New York / LA early-stage venture capital fund. What are “Reg D” filings with the SEC and why does this make it harder to stay in stealth mode? and who had biz reasons for wanting to remain stealth.”. - We spoke briefly about why.

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7 Reasons To Avoid Stealth Mode For Your New Venture

Startup Professionals Musings

It’s still popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. Startups in stealth mode often have a false sense of security that they can take extra time to do the job right the first time.

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Product Manager Entrepreneur Mark Geller

SoCal CTO

I know you are still in stealth, but what can you tell us. And what do you think about the controversy about stealth vs. not for startups? FI and Adeo have already been helpful making introductions to several of the leading early-stage investors for casual gaming companies. What are you working on now?

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8 Ways To Get Off The Ground With Angel Investors

Startup Professionals Musings

Angel investors are still the lifeblood of early-stage startups, despite the surge of activity in crowdfunding and an increasing early interest from venture capitalists. Simplicity is preferred at this stage. These are all accredited investors who risk their own money.