How My Mother Helped Me Become The Entrepreneur I Am Today
YFS Magazine
FEBRUARY 28, 2019
From an early age, my mom taught me five things children needed to learn to become a successful adult. They became my life concepts for leadership.
February, 2019
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28 Entrepreneurs Share Their Tips and Tricks of Staying Motivated
Hearpreneur
FEBRUARY 26, 2019
When the going gets rough in business, you’ll need motivation to keep moving. Motivating yourself can be hard but practicing consistent habits such as reminding yourself of why you started can be a major boost. A network of friends and partners can also serve as a great assurance and reminder that you’re not walking. Here’s the various ways entrepreneurs and business owners stay motivated in business. #1- Celebrating the little wins.
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How to Prepare for a Board Meeting to Make Sure you Crush It
Both Sides of the Table
FEBRUARY 27, 2019
Most board meetings are administrative updates that accomplish very little other than inform board members about the performance of the company since the last board meeting. That’s certainly one function of every board but if your board is your “brain trust” and the people you can most use as a sounding board to help you make the toughest decisions in your company and if its the one group truly privy to your most confidential information and your hardest choices then it’s a shame if you don’t ge
Viral Marketing And Word-of-Mouth Require Investment
Startup Professionals Musings
FEBRUARY 24, 2019
Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. First of all, Seth Godin pointed out a long time ago that viral marketing does not equal word-of-mouth.
Building Healthy Innovation Ecosystems for Your Projects
Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic
Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in
8 Business Trends That Will Make Waves In 2019
YoungUpstarts
FEBRUARY 27, 2019
Technology has been one of the essential elements that makes a business more effective and successful. It changes continuously, adapting to advancements and innovations in order to constantly improve. In business, the primary driving force is to be able to accommodate the needs and demands of society. Here are eight business trends that you need to watch out for and will continue to grow this year: 1.
Kung Fu
A Smart Bear: Startups and Marketing for Geeks
FEBRUARY 26, 2019
Startup strategy is like Kung Fu. There are many styles that work. But in a bar fight, you’re going to get punched in the face regardless. I can only teach you my style. Others can only teach you theirs. This is my style. “MVPs” are too M to be V. They’re a selfish ploy, tricking people who thought they were customers into being alpha testers.
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Knowledge Retention: How to Protect Your Competitive Advantage
ConversionXL
FEBRUARY 20, 2019
You invest in your employees—mentoring, conferences, training. Yet over time, unused knowledge fades. Employees take other jobs. How do you protect your investment? Marketing had the highest turnover rate (17%) of any profession in 2018. It isn’t the only cause of knowledge loss. Retirements, promotions, intracompany transfers, and “the forgetting curve” all play a role, too.
Why Has Seed Investing Declined? And What Does this Mean for the Future?
Both Sides of the Table
FEBRUARY 12, 2019
Seed investments are down by any measure (funds, deals, dollars) over the past 3 years in deals < $1 million AND in deals between $1–5 million. What gives? Over the past month a colleague ( Chang Xu ) and I sifted through data on the venture capital industry (as we do every year) and made a bunch of calls to VCs and LPs to confirm our hypotheses.
5 Indications That Your Work Culture Needs Attention
Startup Professionals Musings
FEBRUARY 18, 2019
Whether your company is a startup or a mature business, the last thing you need in the office is a toxic work culture. Yet, according to a recent study , more than half of tech employees see their current office culture as toxic. That can’t possibly be healthy for employee morale, productivity, or customer focus. The sad part is that many executives still don’t know how to recognize the signs.
Eight Reasons Why Your Subscription Model Customers May Be Jumping Ship
YoungUpstarts
FEBRUARY 13, 2019
by Robbie Kellman Baxter, author of “ The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue “ Everyone knows that retention is crucial for subscription-based companies. If you can’t keep the customers who sign up with you, you’re going to quickly find yourself in trouble. Just ask Blue Apron, which has found itself in the news recently for its poor stock market performance and its widely criticized acquisition-focused
Lessons from a Diverse Venture Capital Portfolio
This is going to be BIG.
FEBRUARY 18, 2019
Brooklyn Bridge Ventures , the pre-seed and seed stage VC fund I run in NYC, has invested in 64 companies in the last six and a half years. Twenty-five of them have at least one female co-founder. Fifteen had co-founders over 40. Five have LGBTQ+ founders. Three teams have African-American founders. Three of the founding teams are married couples. All were backed based on the sole criteria that they had the potential to make my limited partners a lot of money.
The Law on Fonts and Typefaces in Design and Marketing: Frequently Asked Questions (about commercial and non-commercial use)
crowdSPRING Blog
FEBRUARY 1, 2019
The right typeface is often the key to strong brand identity , a well-designed website, sharp looking brochures, and strong marketing materials. But there’s much confusion and misinformation about typefaces, fonts and how designers and marketers can lawfully use them commercially. The truth is that most people, and especially designers and marketers, do not understand the law governing the use of typefaces and fonts.
Product Launches: 5 Unexpected Lessons from the Real World
ConversionXL
FEBRUARY 27, 2019
Apple created a monster. Every September, millions expect Tim Cook to change the world. Steve Jobs actually did a few times. But, increasingly, the Apple hype-fests are a marketing—not a product—showcase. Fanfare is a poor substitute sustainable results. For product launches, long-term success relies on cornerstones of marketing research and execution, like a strong value proposition and full-funnel campaign.
How to Be a Good Board Member
Both Sides of the Table
FEBRUARY 24, 2019
I have been writing a series on how startup boards get selected, who sits on them and what to avoid. I will also delve into how to prepare for them, how to make the meeting effective and how to best follow up to make sure people take action. Photo by rawpixel on Unsplash In response to one of my posts I saw this great Tweet by Bilal Zuberi and it resonated.
10 Ways To Highlight The Credibility Of Your Website
Startup Professionals Musings
FEBRUARY 20, 2019
Smart people only visit and buy from credible and memorable websites. In the past, if your startup had a website presence, the company was credible by definition. In today’s world, a website is necessary but not sufficient for credibility. Dreamers and gamblers have found out that if the website isn’t validated as credible, it’s probably a scam, and everyone loses.
How To Start A Consulting Business
YoungUpstarts
FEBRUARY 20, 2019
by Katie Lundin of crowdspring. Navigating the transition between a salaried employee and running your own consulting business can be tricky. If you’re ready to take the leap, we’re here to share 4 of the 10 steps you’ll need to know to get started. And if you like what you read here, be sure to read the complete 10 step guide on how to start a consulting business. 1.
Quickly Unpacking Spotify’s Acquisition Of Gimlet Media
Haystack
FEBRUARY 1, 2019
I’ve been traveling all week, digging out of email, and closing two deals and — hence — have been pretty quiet online. As I was scrolling through Twitter today and saw the rumors around Gimlet, the podcast media company, being acquired by Spotify for $200M in cash, I knew I had to stop, write this post, and share some thoughts on what’s going on.
Choosing Between A Mobile App And A Website For Your Business
The Startup Magazine
FEBRUARY 6, 2019
In recent years, we’ve seen a trend known as the “appification of the web” where businesses are focusing on creating a fully-fledged mobile app experience instead of just having a website. Both apps and websites have their pros and cons. Which one is best for your business isn’t really a question, as most people would tell you that you need to have both.
How to Start a Successful Consulting Business: The Complete 10 Step Guide (2019)
crowdSPRING Blog
FEBRUARY 11, 2019
You’ve put in the hours. You’ve paid your dues. And now all that effort has paid off – you’re the expert. So, what’s your prize at the end of the day? For some, it’s enough to know that you’re great at your job. But others, like you, yearn for something more. Admit it – you’ve thought about starting your own consulting business.
Who Should be on Your Startup Board?
Both Sides of the Table
FEBRUARY 20, 2019
One of the things that founders have the most angst about is whom they should have on their board and at what stage of the business. This is smart because amazing board members can be transformative with important advice and access and can also help attract other great board members (and team members). Bad board members can make business very unpleasant.
10 Areas Where You Can Win With Predictive Analytics
Startup Professionals Musings
FEBRUARY 6, 2019
Traditional business intelligence (and data mining) software does a very good job of showing you where you’ve been. By contrast, predictive analytics uses data patterns to make forward-looking predictions that guide you to where you should go next. This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges.
Email Copywriting 101: Five Steps to Better Converting Emails
ConversionXL
FEBRUARY 27, 2019
“Email marketing is dead.” That’s what a digital marketer told me while trying to sell me his messenger bot software. But email isn’t going anywhere. Customers who buy through email spend 138% more than those who don’t sign up for email offers. And email marketing has an ROI of 28.5% compared to 7% for direct mail. If you’re unpersuaded by statistics, also recall that: If you own your email list, you pay nothing to reach subscribers.
Learn from People, Not Classes
Reid Hoffman
FEBRUARY 21, 2019
CAMBRIDGE I / ALEJANDRO GUIJARRO. Over the past two decades the internet has reshaped our daily lives and the world of business—so it’s not surprising that it’s transforming how companies develop talent. The emergence of a “personal learning cloud” makes it convenient and affordable for people to access new ways to learn. And that’s a necessity: To keep pace with change and avoid disruption, business leaders must become what we call infinite learners—those who not only enjoy learning but feel a
6 Entrepreneurs Explain How They Are Incorporating Social Entrepreneurship in Their Business
Hearpreneur
FEBRUARY 13, 2019
It’s argued that social entrepreneurship is the new business model due its ability to help one connect with the world and live a purposeful life while serving others. It also improves the image of business through collaborations and fosters relationships for a better society. We asked entrepreneurs and business owners how they’re incorporating social entrepreneurship and here are the responses. #1- Online community portal.
How to Start a Business: A Step-by-Step Complete Guide (2019)
crowdSPRING Blog
FEBRUARY 14, 2019
This is the most complete guide online on how to start a business in 2019. You should know that about two-thirds of businesses with employees survive 2 years and about half survive only five years. Businesses that survive and thrive have an unfair advantage. They’re started and run by people who are prepared for what’s ahead of them. If you want an unfair advantage, we’re here to help you get started.
How To Get a Job In Venture Capital
VC Adventure
FEBRUARY 7, 2019
One of the most frequent questions I get asked is “how do I get a job in venture?” In fact, I’ve written two posts over the years on this topic – one way back in 2005 and a follow-up to that a few years later in 2008 (the 2nd of the post is the more practical advice if you’re pressed for time; or just keep reading below).
Investor Perspective: How to Write a Killer Business Plan
The Startup Magazine
FEBRUARY 19, 2019
Startups with a solid business plan and great pitch deck have a far greater chance of gaining investment. In this essay by one of Mercia’s Fund Principals, Ian Wilson, Ian talks about the sorts of things he and the team are looking for when plans come to them for review. Republished with permission. The best business plans help investors understand the opportunity, the risk, and of course the potential return.
The State of Marketing Training in 2019 [Original Research]
ConversionXL
FEBRUARY 13, 2019
U.S. companies spend billions on training each year. What about marketing departments? How much do they spend? What are they getting out of it? And what are they struggling to solve? We surveyed 462 marketing leaders—CMOs, VPs of Marketing, Marketing Directors—to find out. Respondents completed a 10-question survey that covered: The perceived skill level of marketing teams.
SXSW Startups: BehaviorMe
Austin Startup
FEBRUARY 21, 2019
The Forrest Four-Cast: February 21, 2019 Fifty diverse startups will aim to impress a panel of judges and a live audience with their skills, creativity and innovation at SXSW Pitch Presented by Cyndx. Winners in 10 categories will be announced at the Pitch Award Ceremony at 6:30 pm Sunday, March 10, at the Hilton Austin. A finalist in Augmented and Virtual Reality , which will pitch at 3:30 pm Saturday, March 9, BehaviorMe has created a SaaS that enables therapists to increase the independence o
16 Entrepreneurs Explain What They Love About Being An Entrepreneur
Hearpreneur
FEBRUARY 8, 2019
Being in love is great. Being in love with your business, when you’re an entrepreneur, is even better. Waking up each morning knowing you are getting to do exactly what you love is more than most people could ever say about any “job” they have had. Although there are days when tossing in your hat seems like a viable option, remembering how much you love your “job” can quickly snap an entrepreneur out of that mentality.
10 Things to Consider About Your Website in 2019
Duct Tape Marketing
FEBRUARY 6, 2019
10 Things to Consider About Your Website in 2019 written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with John Jantsch on the 10 Things to Consider About Your Website in 2019. You’ve started a business and created your website. But that doesn’t mean your work here is done. Behaviors and trends change, your needs shift, and your website must continue to evolve so that it’s meeting your goals.
The coming Enterprise Software Hurricane
deal architect
FEBRUARY 26, 2019
In interviewing SAP customers for the upcoming book, I ended up classifying them broadly into four groups. I termed the first three: a) Risk-takers who are trying out new Leonardo ML or IoT projects, developing new functionality with its Cloud.
A Deep Dive into What Has Really Changed in Venture Capital
Both Sides of the Table
FEBRUARY 6, 2019
I’ve heard a lot of people question whether there is too much money in venture capital chasing too few great deals. “We’re in a new tech bubble!” some have pronounced. “Valuations are out of control” is the mantra of others. Others believe that new business models are emerging that could replace venture capital all together. Every year I try to answer the question of “what has changed in the Venture Capital industry” and this year my colleague Chang Xu and I took a deep dive through the data and
Increase Repeat Purchases with Cohort Analysis
ConversionXL
FEBRUARY 12, 2019
In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion. The second relies on retention. The second type is winning. Why? Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. Sooner or later, relying on new customers will break you. To offset these costs, you need to earn more repeat purchases from existing customers.
10 Thinking Methods That Foster Business Innovation
Startup Professionals Musings
FEBRUARY 3, 2019
Innovation is the key to long-term business success, both in startups as well as established organizations. Yet every business and every entrepreneur I know struggles with this challenge, focused on hiring the right people and implementing the right process. Yet, in my experience the key seems to be more a discipline of innovative thinking from everyone, driven from the top.
Not Just A Buzz Phrase: How Disney’s Mission Drives Its Continuing Success
YoungUpstarts
FEBRUARY 19, 2019
by Michael G. Goldsby and Rob Mathews, authors of “ Entrepreneurship the Disney Way “ Have you ever found yourself thinking that a mission is just a buzzword, and a mission statement is nothing more than corporate fluff? If so, you are not alone. But the sad reason behind this hasty judgment may be that for most companies, it’s true. Too many organizations lack a core mission that’s been well defined by a good mission statement.
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