August, 2007

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Standard Metrics Revisited: #3: Bounce Rate

Occam's Razor

It is quite likely that your company is spending tons of time, energy, and dollars on web marketing efforts yet conversion rates (or ROI) are stuck in the two to three percent range. You are trying really hard to figure out how to improve the performance but you are stymied by the fact that there is ton of data and you have no idea where to start. Ms.

Metrics 121
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Four Branches of the Green Web

Genuine VC

About two weeks ago, I posted about seven coming digital uber-trends which are ripe for startup opportunity. Of the all the feedback I received from people about this post, it surprised me how much of it was focused and resonated around the second one, the internet’s facilitation of a green lifestyle. Coincidentally, it’s one area where I’ve been spending quite a bit of time recently.

Green 100
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And if you thought getting into Harvard was hard…

BeyondVC

How about getting a QA job in Bangalore? Take a look at this line on a Saturday afternoon. There are over 1000 people in front of Xora’s (a fund investment) office. Sanjay Shirole, CEO of Xora , definitely runs a hot company in the wireless GPS space, but when I saw this picture I couldn’t have imagined that the people had come to do walk-in interviews for a couple of QA positions and not for autographs.

India 68
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Oxford University Entrepreneurship Competition

Jason Ball

Just in case you missed my post earlier this year, Oxford are running their 21st Century Entrepreneurship Competition : The Oxford University 21st Century Challenge Competition is a new and ambitious international entrepreneurship competition being run by the Said Business School, Oxford.We are looking for bold and innovative business ideas that can help to solve the key environmental, health and social challenges of the 21st Century.Entries are now invited into the following challenge tracks:•

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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End to end online ad provider?

aweissman.com

skip to main | skip to sidebar. aweissman.com. Maximizing the serendipity around you. Aug 29, 2007. End to end online ad provider? Brian Norgard wonders if its possible: "The mythical, “End-to-end,” solution is much discussed yet far from being realized. My best guess is that it will emerge from companies that have built tools themselves (or most of them for that matter).

CPA 20
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Photoblog #1

Aymeric Gaurat-Apelli

28

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Skype down…try Gizmo Project

BeyondVC

I am sure there are alot of you who are frustrated Skype users since the service has been done over 24 hours. To be fair, the company has done a great job leading the marketplace with user signup and an incredible job with uptime of its network. Yes, this has been a pretty huge outage which is not fixed yet, but they were up for the last four years with very few problems.

Mobile 60
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The GPhone

BeyondVC

As I have said before , Nokia’s biggest competitor in the future may be Google. If Nokia doesn’t offer value added services and software on its phones, Google, Yahoo, and Microsoft will. In a world of shrinking margins on handset hardware sales, finding every valuable cent per user per ad or selling services for monthyl revenue is incredibly important.

Boston 60
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Club Penguin and Mickey Mouse

BeyondVC

I wrote about Club Penguin a few times in the past ( here and here ) and it looks like Mike Montgomery at Montgomery and Co was able to find an even better buyer than Sony, DIsney for $350mm in cash and potentially $350mm more in an earnout (see Paidcontent for more). That is pretty impressive for a company that raised money from friends, family, and angels and would not take any venture money despite my best efforts and many other VCs.

IPO 60
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New York and early stage ventures

aweissman.com

skip to main | skip to sidebar. aweissman.com. Maximizing the serendipity around you. Aug 27, 2007. New York and early stage ventures. Roger Ehrenberg : "As both an active angel investor and entrepreneur, I can say one thing for sure: macroeconomic woes aside, the New York early-stage investment scene is vibrant, exciting, and full of possibilities.

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Moved domains

aweissman.com

skip to main | skip to sidebar. aweissman.com. Maximizing the serendipity around you. Aug 27, 2007. Moved domains. From blogspot to www.aweissman.com Thanks. at 12:13 PM. 0 comments: Post a Comment. Newer Post. Older Post. Home. Subscribe to: Post Comments (Atom). Follow and Share. Tweet. Real Names Be Proof: twitter music usv words e: andy at aweissman dot com or andy at usv dot com "Great meals fade in reflection; everything else gains.".

Naming 20
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Advertising on social media

aweissman.com

skip to main | skip to sidebar. aweissman.com. Maximizing the serendipity around you. Aug 27, 2007. Advertising on social media. John Borthwick says: "Ads are often blunt instruments that fail to offer value to a membership engaged in a dynamic conversation – targeting and metadata only get you so far." Greg Yardley, on the other hand, wonders : "But what if individual ad targeting gets really good?

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Truism

aweissman.com

skip to main | skip to sidebar. aweissman.com. Maximizing the serendipity around you. Aug 16, 2007. Truism. Henry Blodget , at Silicon Alley Insider , speaks the truth about some online videos: "Everyone is jumping aboard the executive-video-interview bandwagon, which is too bad, because most executive video interviews suck. Why? Because who has 20-30 minutes to sit around watching glib, telegenic folks dodge questions?

Video 20
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Les six altitudes de ma vie

Aymeric Gaurat-Apelli

28