August, 2020

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5 Keys To Negotiating Your Fair Share Of Any Startup

Startup Professionals Musings

I always tell entrepreneurs that two heads are better than one, so the first task in many startups is finding a co-founder or two. You need to find the skills or experience you don’t have in business, technology, or money. So the first question I usually get is what percent of the company or equity is that person worth? Giving a co-founder a salary won’t get you the “fire in the belly” you want.

Cofounder 435
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No Visitors To Your Website? Try This Effective Website Design Strategy.

YoungUpstarts

Countless websites are struggling with their website traffic. Can you imagine the number of competitors that you have to deal with to get noticed by your niche? These days, having a website isn’t enough. A website needs to have regular visitors to be considered a successful website. The good thing is that you have different strategies that you can implement to attract visitors.

Design 271
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7 Ways to Generate Unique Web App Ideas for Your Startup to Consider

ReadWriteStart

Execution of an idea is easier than generating the one. The idea will remain the same for web app idea creation and implementation. If you are a startup , then it is important for you to introduce web applications with a unique idea or less popular concepts. Companies are exploring all possible horizons to introduce new solutions almost every day. It seems quite challenging to stay competitive by launching a unique idea when a high competition out there.

Web 194
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10 Ways to Adapt Your Marketing Strategy in a Crisis

Up and Running

In the wake of COVID-19, businesses have been affected across almost every vertical. With many brands unsure of where to turn amid the crisis, we are reminded of how important it is to have flexibility within our marketing strategies. While these strategies can be planned up to a year in advance, many efforts are no longer applicable due to the various restrictions that consumers are facing.

Marketing 171
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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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20 Entrepreneurs Reveal The Companies They Admire Most For Innovation

Hearpreneur

Innovative if a word often used to describe successful companies. Innovation drives media attention and fosters customer retention rate, which is why most companies strive to have it in their mission statement. It seeks to solve customer problems in a better and modern way, thus helping such companies edge the competition. One of the companies that’s known for innovation is Apple.

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How to Nail Your First 90 Days as a CX Director

ConversionXL

Your new boss read that customer experience (CX) improvements can deliver billions in additional revenue. So HR hot-footed it onto LinkedIn and recruited you to make this a reality. As if expectations like that weren’t enough, you might have heard that one in four CX employees are predicted to lose their jobs this year–if you can’t prove value, you don’t get a paycheck. .

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Why Website Structure Matters

YoungUpstarts

by Joe Cox, Content Director at Superb Digital. Without a clearly defined structure, your website will simply be a miscellaneous collection of pages that are impossible to navigate. Despite being such an integral part of delivering a seamless user experience (UX), it is surprising how many decision makers fail to invest enough energy into the creation of a logical and intuitive site structure that ensures each page is easily accessible.

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The Digital Era and Global Lockdown: See How These Industries Evolved

ReadWriteStart

The recent turbulence of Coronavirus made all of us rethink business life. Many industries have started incorporating profound transformation to overcome the recession. The metamorphosis includes day-to-day operations to the business processes of vital importance. Businesses have even started closing new deals with clients at online meetings. Companies have been forced to turn all of these lockdown challenges into a complex change. .

Global 179
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Post-Crisis Digital Trends That Will Reshape Your Business in 2020

Up and Running

Uncertainty is the most daunting part of entrepreneurship. That uncertainty has likely been compounded exponentially this year. But one thing is certain— in a time of crisis, innovations have assumed a head-spinning pace, rendering outdated approaches extinct and causing many companies to completely reinvent the way that they work. The first stage in this crisis was survival.

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It's time for lean philanthropy: a case study

Startup Lessons Learned

I’ve long been an advocate of using Lean Startup principles to advance non-profits and philanthropic organizations, whose work is so urgently needed at this moment in history. As in many areas of the crisis, I have seen a number of new organizations founded to help alleviate hunger and food insecurity in the wake of COVID-19. SF New Deal and Frontline Foods were early leaders.

Lean 128
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Female Founder Interview: Latina Leader Elizabeth Colón

The Startup Magazine

As part of The Startup Magazine Female Founder series , we sat down with award-winning entrepreneur Elizabeth Colón. Ms. Colón is a Speaker, Contributing Author, & CEO of language services company, Metaphrasis Language and Cultural Solutions, LLC. Growing up in a home with two deaf sisters and parents who spoke very little English, Elizabeth saw the many ways that language can be a barrier for individuals who do not have the means to communicate on their own.

Founder 158
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5 Ways To Conserve Investor Cash And Ensure Survival

Startup Professionals Musings

Cash flow is a basic survival metric for every startup. Investors check your burn rate to assess your efficiency, and project your remaining runway before you run out of money and into a brick wall. Don’t wait until you are almost out of cash before managing every dollar spent, or looking for the next refueling from investors. Desperate entrepreneurs lose their leverage and die young.

Burn Rate 310
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Little Tweaks That Will Catapult Your Online Store To The Next Level

YoungUpstarts

You don’t find many startup ideas as straightforward as an online store. Well, not in theory at least! It follows a pretty basic business model of selling products online for people to order. You stock the products in a warehouse or your garage, then ship them off as the orders come in. If you’re looking to launch a successful startup in 2020, this is probably the best idea you’ll find.

Search 317
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Email Deliverability: Get into More Inboxes, More Often

ConversionXL

There are few things worse as a marketer than putting a ton of time and effort into your email campaigns only to see them perform poorly. While the usual suspects of content , design , and campaign strategy make a difference, none of that matters unless your email actually makes it to your subscriber’s inbox. Below, we lay out key steps to maximizing your reach, covering three key areas you should know about email deliverability: What deliverability is and why it matters Major factors that

Email 121
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How Sales Quote Software Can Help Your Small Business Grow

Up and Running

As a small business owner, in order to compete with the big players, you need to be able to sell like them. Typically this means investing in sales technology that makes you more agile and is easily scalable as you drive long-term growth. One vital, but often-overlooked, need is effective documentation, specifically when writing sales quotes. When your business is first starting out and serving a smaller customer base , it can be fairly easy to draft personalized sales quotes in a timely manner.

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Going Public Circa 2020; Door #3: The SPAC

abovethecrowd.com

If you are looking past or through Covid — and why not, all of Wall Street is — the topic du jour in Silicon Valley is Special Purpose Acquisition Companies, or SPACs. SPACs are all the rage, and everybody and their brother have either raised one or are talking about raising one. What are they, and do they matter right now? Historically they have been a kind of back-door way for a company to go public, and as a result have historically had a sub-standard reputation.

IPO 118
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Why Your Website is The Key To Business Success

The Startup Magazine

Having a website is an incredibly important part of your business marketing strategy, and has been for many years. A website gives you an online base of operations, almost like your company headquarters. Website design factors heavily on the impression you have on customers, prospects, and investors. A well-designed website serves as a source of traffic for both new and existing customers.

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7 Tips On Advancing Your Career To Being A Great Boss

Startup Professionals Musings

One of the things I’ve learned in working with aspiring entrepreneurs is that managing and leading a team is a scary venture into the unknown for many people, even if they have worked as a business professional for years. Having worked in my own career on both sides of the fence at various times, I recommend that everyone practice thinking like the boss in every role to prepare.

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How To Create A Better Customer Experience For Your Startup

YoungUpstarts

Customer experience is one of the most crucial factors determining the success of an organization. No matter how good the quality of your product is, it will be in vain if you offer poor customer experience. According to a study conducted by PricewaterhouseCoopers, 42% of customers are willing to pay more for a more friendly and welcoming customer experience, while 52% would pay more for speed and efficiency in the customer service they receive.

Customer 231
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Options about your Options – How to think through your company’s option program

VC Adventure

Quick break from Covid related topics for a moment to post something I’ve been intending to write about for a few months but haven’t had the chance to commit to paper. It’s perhaps a boring topic – Options and your company’s option program – but an important one. Despite how much time companies talk about the importance of their employees and, in many cases, how every employee is also an “owner” of their business through their option program, most

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Why Cybersecurity Is More Important Than Ever for Your Business

Up and Running

Small businesses are facing new challenges as the coronavirus pandemic continues unabated around the world. From laying off staff to transitioning to remote work to seeking emergency loans , small businesses are navigating a flurry of concerns. As of May 2020, 82% of U.S. small businesses reported being concerned about the pandemic’s impact, with those in the retail and service sectors saying they are very concerned.

Security 139
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Creating Community Focused on Shared Experiences

Duct Tape Marketing

Creating Community Focused on Shared Experiences written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Donald Miller. In this episode of the Duct Tape Marketing Podcast , I interview Jim Deters, CEO of Gravity Haus. The Gravity Haus mission is to create a globally conscious community for the modern adventurer. The Gravity Haus community consists of those who care about the planet and their personal growth.

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Female Founder Interview: Jeannette Collazo and IT Project Management

The Startup Magazine

Here’s another from The Startup Magazine Female Founder Series. We interviewed Ms. Jeannette Collazo, CEO of Lurdez Consulting Group , which offers IT project management advisory and services. Jeannette has more than 25 years of experience successfully leading IT programs for Fortune 500 companies. Her belief in the need for educating upcoming IT project managers in better relational skills led to her writing of T.E.A.M.: The IT Project Manager’s Secret Decoder for Increasing Relational

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10 Strategies That Work Best For Serial Entrepreneurs

Startup Professionals Musings

Entrepreneurs who experience success with their first startup are often amazed to realize that the risks and fears of doing it right the second time go up, rather than down. Encores are tough, especially in the high-risk world of startups, yet every entrepreneur I know can’t wait to start over and do it again. Sometimes their haste or ego causes them to ignore basics, and they fall hard.

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How Smart Assistants Went From Pocket Devices To Managing Offices

YoungUpstarts

by Roland Polzin , MBA and Co-founder of Wing AI. Computers are not yet actually smart. They process language based on predefined patterns and return results based on what humans have already programmed them for. They slowly will get better, however, their limitations will remain significant until virtually any possible way of requesting something can be properly understood and processed.

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New Normal: A conversation with Rich Karlgaard of Forbes Media

deal architect

I have been doing video interviews with a number of C-level execs and practitioners about acrobatics they have been seeing in various vertical sectors during the COVID-19 crisis and the "New normal" they can expect as the economy wakes up.

Vertical 397
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Myths About Failure

Reid Hoffman

“Starting a company is like jumping off a cliff and assembling a plane on the way down.”. The reason I like using this metaphor is because it makes it very clear that the default outcome for almost any startup is failure. The challenge for an entrepreneur is to get the company from default dead (falling) to default alive, with revenues that more than cover operating costs (flying).

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Thrive In A Crisis With the Right Content

Rembrandt Communications

How do you use content in a crisis? The right words can help you thrive instead of just survive. During this pandemic, did you realize that there were many things you could have done to prepare in advance? Don’t worry. You are not alone. The good news is that you’ve learned a valuable lesson. Now, you can prepare for the future, and one of the key tools to use is copywriting.

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5 Important Factors to Consider When Starting an eCommerce Company

The Startup Magazine

According to research, around 80-90% of all ecommerce businesses fail within the first 120 days of opening their doors. This is because competing within the digital sphere is often a lot more challenging than entrepreneurs expect, especially considering how easy it is to set up a business of this nature. If you intend to spearhead a new ecommerce company and are determined to get it on the right track for success, there are a few important factors to consider before taking the plunge.

eCommerce 146
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10 Strategies For Success Long-Term As Well As Today

Startup Professionals Musings

Every one of you has had to deal with the conflicting requirements of optimizing your business in the short term versus the long term. In the short term you need customers to find you at any price, and in the longer term you need revenue, profit, and return loyalty. Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service.

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How The Covid-19 Pandemic Boosted Adoption Of Emerging Technologies In Southeast Asia

YoungUpstarts

by Shaun Djie, Co-Founder & COO of Digix. The coronavirus pandemic has been a time of uncertainty and panic, but also a period of opportunity and evolution. Southeast Asia is at an intersection of change where many traditional industries are forced to adapt to the new normal, beckoning a new digital industrial revolution. Amidst the outbreak, governments across the region, such as Singapore have been promoting the use of digital finance as a means to minimise physical contact and stamp the s

Asia 290
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New Normal: A conversation with Charles Phillips of RECOGNIZE

deal architect

I have been doing video interviews with a number of C-level execs and practitioners about acrobatics they have been seeing in various vertical sectors during the COVID-19 crisis and the "New normal" they can expect as the economy wakes up.

Vertical 395
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Are You At Your Best Right Now?

Feld Thoughts

I’m not. And I know a lot of people who aren’t. I’m trying hard, but I’m aware that there are many moments where I’m nowhere close to being my best. Every day, I feel confused by behavior from someone I know well which is inconsistent with how I think of them. Sometimes it’s unsettling or upsetting. Often it is perplexing.

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The Energy Revolution is (Finally) Here

Version One Ventures

It’s been exciting to see so much renewed investor interest in climate tech and clean energy startups. As Peter Thiel documented in detail, the last wave of late 2000s cleantech VC excitement ended in a trough of despair as many of the more well-funded companies went bust (with the notable exception of a few big winners like Tesla, SunRun, and Opower).

Mexico 218
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Data Heist: 5 Most Popular Data Breaches of the Century

The Startup Magazine

Technological advancements have undoubtedly made life easier but they have also left companies susceptible to data breaches. Two decades ago, hacking was rare and most data hacks were considered newsworthy. Fast forward to today, even the biggest companies have at one point been hacked or have experienced a data breach. Here are 5 companies you wouldn’t believe got hacked!

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10 Alternative Funding Sources For Your New Venture

Startup Professionals Musings

One of the most frequent questions I get as a mentor to entrepreneurs is “How do I find the money to start my business?” I always answer that there isn’t any magic, and contrary to the popular myth, nobody is waiting in the wings to throw money at you, just because you have a new and exciting business idea. On the other hand, there are many additional creative options available for starting a business that you might not find for buying a car, home, or other major consumer item.

Equity 436