Sat.Nov 25, 2017 - Fri.Dec 01, 2017

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4 Tips To Help Startups Grow Your SEO Client Base  

YoungUpstarts

by Itamar Gero, founder and CEO of SEOReseller.com . Each day is an opportunity for SEO agencies and experts to peddle their services to businesses who aim for online marketing success and have the money for it. If you’re about to embark on growing your SEO agency, you’ll quickly find yourself in the thick of this competition. First, let me point out that there are many ways to get ahead.

SEO 207
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10 Strategies To Kick Up How You Will Be Remembered

Startup Professionals Musings

Every entrepreneur and business leader waits too long before really working on the legacy that he wants to leave to society and his family. They realize too late that they don’t really want to be remembered for how many hours they spent on airplanes, how many emails they produced, or even how much money they made for the business. If you disappeared today, what would your legacy show?

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How to Disrupt a Target Market Through Innovation

The Startup Magazine

Technology has the ability to disrupt the marketplace, which is the Holy Grail for any entrepreneur. It means offering a completely different way of doing something and capturing the interest of millions of people who may or may not have anticipated the idea, but were anxiously awaiting the reality. Keep in mind that investors are motivated by only two different types of businesses: a market disrupter, or a business with an already established audience.

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Beyond “One Size Fits All” A/B Tests

ConversionXL

If you’re invested in improving your A/B testing game, you’ve probably read dozens of articles and discussions on how to plan and run A/B tests. In reading advice about how long to run a test or what statistical significance threshold to use, you probably saw claims like “Always aim for XX% significance” or “Don’t stop a test until it reaches YYY conversions” – where XX% is usually a number higher than 95%, and YYY is usually a number higher than 100.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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5 Tips To Build A First Website That Will Grow Your Business

YoungUpstarts

by Kristy Campbell, Chief Operating Officer at Rev1 Ventures. You’ve validated your market and designed a minimally viable prototype. You’re in discussions with strategic partners and potential beta customers. Advisors agree your startup is on the right track. Now is the time to get your web site up. Here are five tips to help build a first web site that will help your business grow. 1.

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27 Entrepreneurs Explain What They Love About Being An Entrepreneur

Hearpreneur

Being in love is great. Being in love with your business, when you’re an entrepreneur, is even better. Waking up each morning knowing you are getting to do exactly what you love is more than most people could ever say about any “job” they have had. Although there are days when tossing in your hat seems like a viable option, remembering how much you love your “job” can quickly snap an entrepreneur out of that mentality.

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Virtual Data Room Cybersecurity is the Latest Business Opportunity

The Startup Magazine

With the explosion of online cybercrimes, cybercrime security is undoubtedly the next lucrative venture any entrepreneur should think about. Cybercrime holds probably one of the most significant payoffs to cybercriminals, and so does cybersecurity. A viable business opportunity is to present expert business services designed to help companies operate and implement first cybersecurity procedures and measures.

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Six Ways To End The Last Quarter Strong To Meet Revenue Goals

YoungUpstarts

by Angela Leavitt, founder of Mojo Marketing. The end of the year is approaching but many businesses have yet to meet their end-of-year revenue goals. If you’re like many business owners or sales leaders, you may be sweating. Sales tend to slow down in the summer for many businesses and the impact lasts well into the last quarter, and with the holidays fast approaching, that doesn’t leave much time to make an impact.

Revenue 127
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One All-Female Engineering Team: Observations From the Inside

Austin Startup

I was recently a member of a really great engineering team which also happened to be made up of all women. For a stretch of around six months, there were between four and five engineers on the team, all of us women. Our program manager was also a woman and for part of the time our manager was a woman. Anyone in tech will easily understand how unusual this is.

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Apple Platform Layer Bugs

Feld Thoughts

The word “platform” used to mean something in the technology industry. Like many other words, it has been applied to so many different things to almost be meaningless. Yesterday, when I started seeing stuff about the MacOS High Sierra blank root password bug , I took a deep breath and clicked on the first link I saw, hoping it was an Onion article.

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8 Business Management Tips for Retailers This Holiday Season

The Startup Magazine

The success of any business begins and ends with people. Finding the right team at any time of the year can be a challenge, but it can be particularly trying during the holiday season, when demand is high and time is short. Keeping up with the season can test anyone’s management mettle, but if you put these time-honored people skills to work, you can ring in record profits for the new year. 1.

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6 Costly Employment Contract Mistakes To Avoid

YoungUpstarts

Many startups make the mistake of not establishing a proper legal structure right off the bat. However, getting off on the right foot means that you need to dot your i’s and cross your t’s in every aspect of the business — including contracts — to prevent potentially costly problems down the road. One of the key areas in which you need to focus is on employment contracts.

Cost 113
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How We Designed Our New Logo (Plus, a Creative Brief Template)

Up and Running

Editor’s note: We’re launching a new product, and we want to take you along for the ride. So, we’re pulling back the curtain to give an inside look at what really goes on behind the scenes of building and launching something new. After you’re finished reading this article, make sure to also check out the first and second installments in this series as well.

Design 73
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Should Early Stage Startups Move to Austin because of Customers?

Austin Startup

In September 2017, I spent 2 weeks in Austin, Texas to understand what makes this vibrant startup ecosystem tick. My visit took place courtesy of the Young Transatlantic Innovative Leaders Initiative (YTILI), a State Department program implemented by the German Marshall Fund of the United States. My primary mission was to learn from the impressive entrepreneurial ecosystem in Austin and draw lessons for developing the entrepreneurship education program for Beetroot Academy.

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Why Digital Customer Journeys Will Shape Digital Marketing

The Startup Magazine

Digital marketing is quickly evolving and presenting more touch points through which customers interact with products and services. As such, digital customer journeys are also becoming important determinants of success among marketers. The customer age is upon us. As customers become more and more empowered, marketers need to wake up to the reality of this powerful change.

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Getting Paid 101: How Startups Should Accept Payments

YoungUpstarts

You’ve stressed about your startup’s name; you’ve fretted about funding; you’ve worried and worried about your workplace and workforce — but not until now have you even thought about how you’ll get paid. The primary goal of any business is to make money, but if you don’t have a system for accepting payments, there is no way you can be successful. Fortunately, it doesn’t take much work to receive payments, which means you haven’t yet made a massive, startup-destroying mistake.

Startup 113
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Entrepreneur Fills a Market Void by Building Female-Focused Co-Working Spaces

Hearpreneur

Many times people are frustrated when something doesn’t exist. Most people become so frustrated but ultimately never do anything with their frustration. It is the true entrepreneur that takes that frustration and turns it into an opportunity which usually means creating a business and sometimes resulting in an empire. Felena Hanson has shown that she is a true entrepreneur.

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What I Noticed On Social Media During the 2017 Hurricane Season

Austin Startup

As a North Carolina native, I remember sitting through numerous storms with my great-grandma at her home in Duplin County. I was never allowed to walk around, talk or pretty much do anything while “God was doing his work.” We always prepared for the numerous hurricanes of the 90s by watching WECT ’s weather report on her den television and then listening to the storm once it made landfall via radio.

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VAT Recovery Process Made Easier

The Startup Magazine

It is the right of the taxpayer to recover VAT they incur as this opportunity offers the business a chance to make some savings. All registered VAT companies should submit a VAT return to HMRC on a quarterly basis. This is to show the amount you charged your clients and recover VAT for goods and services you bought. To make the VAT recovery process easier you will need; VAT Return form.

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Modernising Your Business: Time To Keep Up

YoungUpstarts

Have you ever felt like your company feels a bit… outdated? Not in the timezone sense mind you, but more in the “doing things like in the good ol’ days” way? Not that sticking to your guns is a bad thing in itself, some of the world’s most successful entrepreneurs have made it to the top by sticking to their own and what they know. But sometimes, you have to take a step back and look at what is just an objectively better decision to make for your business.

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Dont write off SAP yet

deal architect

It would be easy to be pessimistic about SAP when you read Dennis Howlett’s recent blog “It’s a hot mess and everyone, whether that is SAP, customers, partners or User Group people want it to go away. The issue comes.

Partner 240
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Should Early Stage Startups Move to Austin because of Capital?

Austin Startup

In September 2017, I spent 2 weeks in Austin, Texas to understand what makes this vibrant startup ecosystem tick. My visit took place courtesy of the Young Transatlantic Innovative Leaders Initiative (YTILI), a State Department program implemented by the German Marshall Fund of the United States. My primary mission was to learn from the impressive entrepreneurial ecosystem in Austin and draw lessons for developing the entrepreneurship education program for Beetroot Academy.

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What You Need to Know About Google Local Services Ads

Duct Tape Marketing

What You Need to Know About Google Local Services Ads written by John Jantsch read more at Duct Tape Marketing. Oh, in my truest Bob Dylan voice, the times they are a changing for local marketing and SEO. Local search is one of the last places left for Google to wring a little more ad spend out of small businesses. The local map listing today is pure gold for mobile searches for certain types of businesses and Google knows it so they are expanding their Local Service ads accordingly.

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6 Signs That Your Culture May Be Stifling Your Small Business Success

Small Business Force

Over the last 30+ years as a startup entrepreneur, turnaround specialist, and business advisor/mentor, I’ve found that creating and sustaining a culture that drives business success is one of the greatest challenges an entrepreneur or small business owner faces. A company’s culture is built on the business values upon which the company operates, usually, based on the owner’s own values.

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Don’t Let The Mountain Get In Your Way, Or Your Boss

YoungUpstarts

by Laleh Hancock , founder and CEO of Belapemo. We all encounter stumbling blocks in our lives and careers, but what action do you take when those barriers becomes an impediment to your success or happiness? What if you could stop making anything or anyone bigger than you and create beyond it all with ease? No matter if your particular ‘mountain’ to overcome is a boss who doesn’t acknowledge your value, or a particular area in your own business that has you stumped and frustrated, you can out-

Founder 212
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Cognizants own Digital Transformation

deal architect

You hear about digital projects at their clients, but you don’t hear much from outsourcers about their own transformations. Cloud competitors like Amazon, contract manufacturers like Foxconn and digital agencies have dramatically changed the landscape of services. So it was.

Cloud 170
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6 Key Tenets Of A Winning Marketing Story In Business

Startup Professionals Musings

In my role as a mentor to entrepreneurs and an angel investor, I find that too many are stuck in this myth that a good pitch, and good marketing content, should consist of more product features, and more hype on customer benefits. Naturally, these are important, but real winning content has to start with a story that excites people’s imagination, and pulls them in emotionally.

Marketing 173
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Building a Repeatable, Scalable & Profitable Growth Process

For Entrepreneurs

I gave a talk this year at the 2017 SaaS North conference in Ottawa, where I discuss the fundamentals of building a repeatable, scalable, & profitable growth process for a startup. Building a Repeatable, Scalable & Profitable Growth Process [View on Slideshare].

Startup 135
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Intrapreneurship – Why Is It Important?

YoungUpstarts

by Aditya Singhal, co-founder of Transtutors. You must have heard about the term Entrepreneurship. We all know that who entrepreneurs are, what roles do they play etc. but have you ever heard of “Intrapreneurship”. Who are Intrapreneurs? What they do and what qualities you need to be an Intrapreneur? Entrepreneurship is the process of setting up your own business, taking financial risks in order to make a profit.

Cofounder 170
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The three simple business lessons that launched Vincero Collective watches to wild success

The Next Web

The greatest success stories usually start with a fairly simple idea. They cut through all the overgrowth and clutter to uncover the hidden, yet often straightforward path to profit. Of course, getting from an inspiring idea to shepherding a world-beating success isn’t usually so simple. But despite some bumps along the way, the simple idea of crafting unique, quality, stylish watches for a reasonable price is the business model that took Vincero Collective from hungry startup to successful play

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10 Top Revenue Models Drive Viable Businesses Today

Startup Professionals Musings

I was mentoring some graduate students at a local university recently, and I sensed again that profit seems to be a dirty word these days to many aspiring entrepreneurs. I’m certainly not a fan of customer rip-offs, but even non-profits have to be cash-flow positive, or have deep pockets, to help anyone for long. Every business needs to develop a revenue model even before a product.

Revenue 166
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Profit First Announced Best Business Book of 2017 by Soundview

Mike Michalowicz

Soundview announced that Profit First as the best business book of the Year!!! Soundview is the curator of thousands of business books every single year and it is a privilege to be ranked as the best among them. Start reading Profit First now! The post Profit First Announced Best Business Book of 2017 by Soundview appeared first on Mike Michalowicz.

Curation 112
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[ADV] Best Digital Marketing Tips For Growing Your Business

YoungUpstarts

If a person wants to market the website on the internet, that person had to be aware of the fact that the competition in this channel is very while. With evolution of some basic media networks the platform has broadened up so much what is there it is very hard to make a difference. Digital marketing has been gathering a high attention because of the numerous benefits it provides as evaluated to the cost that is invested in it.

Marketing 169
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How To Turn Your Vision Into Reality

YFS Magazine

Remember, only you are responsible for your life and career and mapping out a path to success and happiness begins with a clear vision.

Developer 129
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4 Steps To Prepare Your Business For A Required Pivot

Startup Professionals Musings

You will be pivoting your business in your lifetime, whether you are a new startup, or a mature company like Motorola or IBM. You can count on it and plan for it, or you wait for the next survival crisis brought your way by this rapidly changing world. You can even give it a more elegant name, like “market-focused reinvention,” but it won’t be graceful if you don’t take the lead.

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For VCs, “What Could Go Right” Is More Important Than “What Could Go Wrong”

Hunter Walker

You ever notice how when someone leads off by saying, “Now, I don’t mean to overgeneralize but…” they almost always are overgeneralizing? Now, I don’t mean to overgeneralize but I want to tell you about something that reporters and pundits frequently get wrong when evaluating the venture-worthiness of a failed startup. They focus on the answer to the question “what are all the things which could have gone wrong here” versus “how valuable would this