Never grow your vegetables in someone else’s garden
Start Up Blog
AUGUST 15, 2019
In an attention economy it is a compelling offer for a website to offer access to an audience of 2.4 billion people (Facebook) or promise that 90% of all internet searches start with you (Google). It would seem as though the only rational choice would be to do business on their platform. It’s here that the most important business lesson my father taught me comes to mind: Never grow your vegetables in someones else’s garden.
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