13 Essential Digital Marketing Metrics & KPIs to Measure Performance
ConversionXL
NOVEMBER 22, 2022
Marketing metrics are a competitive advantage. They allow you to create and optimize campaigns based on actionable evidence rather than intuition. But to turn data into insights and money, it’s not enough to simply collect information. You have to track metrics you can act on. In this article, you’ll learn which metrics to measure to understand and improve marketing performance.
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