Sat.Feb 22, 2020 - Fri.Feb 28, 2020

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Ways To Make Your Website More Secure

YoungUpstarts

Cybersecurity is of utmost importance to anyone who runs a website. With each passing day, we hear of new leaks of information over the internet, including IDs and passwords, top-secret classified government data, credit card information, personal nude photos, and much more. You might be wondering what all this has to do with your little website that contains nothing worth being hacked.

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6 Benefits of Outsourcing and Freelancing In Startups

Startup Professionals Musings

One of the most stressful and unanticipated challenges that comes with starting a new business is hiring and managing employees. Many entrepreneurs I have mentored make big mistakes in this area, by hiring low-cost friends and family, with minimal skills or training, and expecting them to have the same work ethic , passion, and business knowledge as the founder.

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Here’s How a VPN Works and It’s Uses

The Startup Magazine

The VPN that stands for Virtual Private Network is used by a large number of people today, in order to access the internet. If you aren’t very much aware of all its working and uses, you’re most probably just aware of the three most major things that you avail with it. This includes more and better freedom to view anything you want, better security and a lot more privacy than that of what you get by browsing the internet normally.

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For Startups, Software Team Extension Solves Product Development Challenges

YFS Magazine

If you need highly-skilled developers for your next software project, discover key benefits of leveraging a software team extension.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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2 Marketing Trends That Have Staying Power

YoungUpstarts

The importance of marketing your business effectively cannot be ignored. Below, we assess two marketing trends that have not gone anywhere, and won’t be going anywhere. . QR (quick response) codes. QR (quick response) codes have taken the online marketing world by storm. They are really starting to flourish. The concept first came around in Japan. It operates as a machine-readable optical label.

Marketing 232
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UTM Parameters: A Complete Guide for Traffic Attribution

ConversionXL

Traffic attribution identifies which sources drive visitors to a web property. And it’s impossible to credit a conversion to the correct source without first knowing how a visitor got to a website. In other words, the foundation of conversion attribution is traffic attribution. Simple as it may sound, attributing a session to its traffic source can be tricky, even impossible.

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3 Key Factors Lenders Look For When Assessing Business Loans

The Startup Magazine

Getting a business loan may be what separates your fledgling commercial idea that only exist in your head from a full-blown business empire that exist in the material world. Despite the importance of securing such a loan, however, most entrepreneurs struggle when trying to prove to lenders that hey have what it takes to make it in a cut-throat marketplace.

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Guidelines In Starting A New Business

YoungUpstarts

Running a business has many advantages. It will give you additional source of income and once successful, it can even become your main source of income. It will give you the opportunity to learn more things and most of all, it will allow you to showcase your talent. However, all of these would only be achievable if your business becomes successful. Thus, many people are afraid to start one.

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Becoming a Digital Board in the Digital Age

Board Effect

Board governance in today’s world isn’t for the faint of heart. Board directors must learn how to govern in an era of increasing digitization which has brought new and complex issues like a volatile economic and social climate, and disruption. When we add the challenges caused by innovation and globalization, it’s easy to see that board directors need to be able to think on their feet, be inquisitive, and respond to a variety of circumstances as swiftly as possible.

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Creating Online Courses That Work for Your Students and Your Business

Duct Tape Marketing

Creating Online Courses That Work for Your Students and Your Business written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Justin Ferriman. Podcast Transcript. Today on the Duct Tape Marketing Podcast, I sit down with Justin Ferriman, co-founder and CEO of the learning management system LearnDash. Ferriman became interested in learning management systems (LMS) when he was doing some research for a consulting engagement that he had, and he discovered that there wasn

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Bioplastics from Renewables are Disrupting Manufacturing and Packaging

The Startup Magazine

There’s often a lot of talk about bioplastics, but most people don’t know what they are or how they work. The term bioplastic refers to materials that are biodegradable. They originate from some type of renewable source. The key benefit of them is that they can be used to help reduce plastic waste. Of course, plastic waste is one of the biggest problems in the eco system today.

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4 Ways To Run A More Effective Meeting

YoungUpstarts

Meetings get a bad name these days because they can often be a waste of time and effort. However, they’re vital for many reasons, including sharing information and getting everyone in the company on the same page. The good news is that you can have more productive meetings when you follow a few best practices. Use the following suggestions to help you get better organized and ensure that your audience walks away feeling like the meeting was worth their time and energy.

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Fred Schebesta: Finder.com Co-Founder With $193 Million Fortune Reveals How A Niche Credit Card Review Site Turned Into One Of Australia’s Biggest Tech Success Stories

Entrepreneurs-Journey.com by Yaro Starak

[ Download MP3 | iTunes | Soundcloud | Stitcher | Spotify | Raw RSS ] In late 2019 on my LinkedIn news feed, an article popped up with the following title – Finder co-founder Fred Schebesta has debuted on the Young Rich List with a $193 million fortune I immediately thought — I know this guy! […]. The post Fred Schebesta: Finder.com Co-Founder With $193 Million Fortune Reveals How A Niche Credit Card Review Site Turned Into One Of Australia’s Bigg

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Designing the Perfect Sales Process

Duct Tape Marketing

Designing the Perfect Sales Process written by John Jantsch read more at Duct Tape Marketing. Advances in technology and changes in digital marketing have radically shifted the customer journey. Where there used to be clear delineation between the sales and marketing teams’ roles and responsibilities, things are a lot murkier nowadays. Prospects are able to do more initial research on their own.

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Free E-guide: The Bootstrapper’s Guide to Business Development

NZ Entrepreneur

Building a tech startup? Learn about business development with this free e-guide from tech business strategist Flavio Hangarter. The number of local (AUS & NZ) billion dollar companies, as well as the rapid growth of publicly listed tech firms, is growing (Crossroads, 2020). While capital to large tech companies is increasing, smaller rounds for early-stage companies is drying up.

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3 Reasons Why Every Business Needs Professional Photos

YoungUpstarts

If you are a business owner or manager, you certainly have put some thought into the way your business presents itself. This could be as simple as painting your storefront or making sure that all of your employees stick to a dress code, but sometimes presentation can go further than that. Having professional photos done of your team, individual employees, and even of your office space can greatly impact the success of your business.

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SXSW Pitch Finalist: Lofty AI

Austin Startup

The Lofty AI team includes (from left to right) Jerry Chu , Alysia Silberg , Mark Keane , and Max Ball The Forrest Four-Cast: February 24, 2020 Lofty AI serves both full-time and part-time real estate investors by helping them make more data-driven decisions yielding higher returns. One of 50 finalists for SXSW Pitch 2020 , Lofty AI shows potential buyers in 30 markets properties primed for rapid appreciation.

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Crafting Growth-Focused Content for Your Business

Duct Tape Marketing

Crafting Growth-Focused Content for Your Business written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Lance Cummins. Podcast Transcript. On this episode of the Duct Tape Marketing Podcast, I visit with Lance Cummins, founder and President of Nectafy , the growth content company. If you know anything about marketing today, you know that it’s all about content.

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8 Guiding Principles To An Enviable Employee Culture

Startup Professionals Musings

With today’s interactive social media and the real-time Internet, both customers and employees see inside your company easily, so you can’t hide your real company culture. At the same time relationship perceptions have become the biggest drivers to customer loyalty and employee engagement. Thus in every business, big or small, culture can make or break your success.

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L’eggo My Ego! Ten Ego Needs That Squelch A Leader’s Influence

YoungUpstarts

by Karen McGregor , author of “ The Tao of Influence: Ancient Wisdom for Modern Leaders and Entrepreneurs “ If you’re a leader, everything you say and do is amplified. Others in the company take a cue from your behavior. When you inspire others, help employees grow, and keep people connected to their passion and purpose, performance soars.

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SXSW Pitch Finalist: Syndio

Austin Startup

The equitably compensated Syndio team. The Forrest Four-Cast: February 23, 2020 Seattle-based Syndio has a bold ambition: to eradicate unlawful pay disparities in the workplace. This SaaS company, one of 50 finalists for SXSW Pitch 2020 , enables global organizations to analyze and resolve pay gaps due to gender or race and stay in compliance over time.

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Transcript of Crafting Growth-Focused Content for Your Business

Duct Tape Marketing

Transcript of Crafting Growth-Focused Content for Your Business written by John Jantsch read more at Duct Tape Marketing. Back to Podcast. Transcript. John Jantsch: Want to quickly send amazing looking emails to your prospects and customers in just minutes? AWeber is the market leader in making email marketing powerfully simple for a small business.

Audio 66
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7 Ways For Businesses To Work Less And Enjoy It More

Startup Professionals Musings

Successful businesses are all about getting results, not just working hard. As a new business advisor, I hear facts all the time about how hard an entrepreneur is working, but often have a hard time getting them to quantify results. You must never stop looking for ways to get more traction with fewer personal hours, and more productivity, efficiency, and momentum from the team.

Metrics 310
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A Feeling Of Belonging – It’s Priceless In The Workplace

YoungUpstarts

by Shawn Murphy , author of “ Work Tribes: The Surprising Secret to Breakthrough Performance, Astonishing Results, and Keeping Teams Together “ Companies are offering everything from craft beer in the break room to free onsite gyms in an effort to attract and retain workers. However, they may be missing the one thing that will deliver happier, more loyal and more productive employees: a sense of belonging.

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The Importance of Secure Technology in Community Banking

Board Effect

Advancements in technology excite us because they make our lives easier and more convenient. As technology advances and evolves, it gives criminals increasing opportunities to access sensitive information, engage in identity theft, and it poses financial and other risks. For example, Norton Security states that cybercriminals hit the financial services industry harder than any other industry in 2018 and the few years preceding it.

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Building the Best Seed VC Syndicate in 2020: Navigating “Leaders” & “Fillers”

View from Seed

In previous blog posts I’ve written about the two main approaches to building a seed round syndicate – the subscription method (where an entrepreneur presets a structure with a convertible note or SAFE and recruits investors who subscribe to the round, all without a term-driving lead investor) and a term-driving lead investor approach. The former is most common post-accelerators (typically YC), but is much more rare in attracting intuitional seed investors in other contexts (though it can be

Syndicate 257
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7 Leadership Strategies To Rev-Up Your Team Vitality

Startup Professionals Musings

Most startup ideas begin in the mind of an individual, but an idea is not a business. It takes a team, with effective leadership, to build a business. Many aspiring entrepreneurs default to team leadership by domination and control. Yet in my experience, the best entrepreneurs quickly learn the art of people connection. They connect and inspire the right people to achieve more with less.

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Why Online Privacy Can Make Or Break A Business

YoungUpstarts

The recent surge in cases involving high-profile data breaches and consumer information misuse such as the Facebook and Cambridge Analytica scandal has made users warier of the state of their data privacy while using the internet. As a result, internet-savvy consumers are paying a closer attention to the privacy features of sites they visit before making use of them. .

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Two must-read series of posts

deal architect

Most of my writing tends to be about technology vendors and most readers enjoy that. However, I also like to share my podium with many others. I wanted to highlight two sets of interviews/guest posts you may have missed Global.

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Get The Startup Way ebook for $2.99 for a limited time

Startup Lessons Learned

No company can succeed long-term without a culture of continuous innovation and systems of entrepreneurial management that encourage and support change and the visionaries who make it happen. That's why I'm so pleased that from today through March 1st, the ebook of The Startup Way is on sale for $2.99. You can find it on Amazon , at Barnes & Noble , and on Apple Books.

Lean 199
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7 New Dimensions Of Market Value In This Digital Age

Startup Professionals Musings

As a startup advisor, I see too many entrepreneurs get distracted by technology or their favorite cause, and then wonder why they can’t find an investor, attract customers, or build a long-term business. Every startup needs to start with an honest assessment of how they provide customer value, and how that translates into a sustainable business return for stakeholders and growth.

Marketing 310
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Should My Business Switch Accounting Software?

YoungUpstarts

For most business owners, the start of their company is the only time they truly pay attention to the world of accounting software. Once they have selected their software package of choice, they will tend to stick with it. Even if it annoys them, people will doggedly maintain their relationship with their original accounting software. Why? There are numerous reasons, with the main one being simple: it’s deemed a chore to make the change.

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Our Investment in Ten Little

View from Seed

Last week, one of our most recent portfolio companies, Ten Little , came out of stealth and announced its public launch. . Ten Little was started by Fatma Collins and Julie Rogers , a platform that aims to make finding the perfect fit for your child easy, starting with shoes. Fatma and Julie met each other and became fast friends when they were both pregnant (and ultimately became moms) while working at Jet.com.

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What is Digital Marketing and Why is it Important for Startups

ReadWriteStart

Digital marketing is a series of tools that most modern businesses use to bring customers to their products and services. It involves using digital outlets like websites, social platforms, and software applications as marketing channels. There are a wide variety of options in digital marketing encompassing many different methods. Some marketing techniques that fall under digital marketing include: Search engine marketing (search engine optimization, and pay-per-click digital advertising).

Marketing 158
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Founder Series: 5 Steps for Turning Your Passion into a Business

The Startup Magazine

As part of of our Founders Series , The Startup Magazine presents the following first person feature by Judah Parness, aka Skeeter Gumdrop, Co-Founder of Rent-A-Christmas, an entrepreneurial venture disrupting the way consumers decorate for Christmas. Judah gives us his startup lessons and insights that we can all learn from… Christmas—a word first recorded in the year 1038 A.D. merging the words “Christ’s mass”—is today the world’s most celebrated holiday, with over 90%

Founder 157
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Great (Unmet) Expectations: How To Get Employee Performance Up To Par (And Cut Ties When Necessary)

YoungUpstarts

by Deb Boelkes, author of “ The WOW Factor Workplace: How to Create a Best Place to Work Culture “ Sooner or later, even the most talent-rich companies wind up with an underperformer on the team. When they’re undealt with, these less-than-stellar workers create a negative ripple effect. Your best performers become demotivated, resentment festers, and worst of all, productivity suffers.

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