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Should You Offer Equity Compensation to Employees?

Up and Running

Of course, not every equity compensation story is a David Choe Story. If you’re thinking about extending equity to an employee or a vendor (as in the example above), you should know that the topic is multi-faceted. In this article, I’m going to examine: What equity compensation is. Different types of equity compensation.

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Customers Love Free Stuff … But That’s Not Your Problem

abovethecrowd.com

Believe it or not, the state of New Jersey has been experimenting with a free beer giveaway to encourage Covid vaccinations. Would that help retention and NPS (Net Promote Score)? It is cleverly promoted as a “Shot and a Beer.” Customers have shown again and again that they really love free stuff. Would they be loyal?

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