Europe Metrics Viral 
VC Cafe
NOVEMBER 2, 2019
One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate? Investors look beyond top line metrics to assess other important factors. What should our MRR growth be?
Occam's Razor
SEPTEMBER 24, 2012
FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. It is always so cool to run marketing campaigns in large homogenous markets (like Europe, Asia, or large chunks of the US). I don't think it is simply a metrics/measurement problem.
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Cracking the Code
AUGUST 3, 2011
In search of Europes next tech stars. A short interview on Bloomberg about where I see venture opportunities in Europe. Europe Consumer. (1). In search of Europe's next tech stars. SaaS business metrics: why are they different? Popular Media: the key to viral marketing. Wednesday, August 03, 2011.
ConversionXL
NOVEMBER 28, 2022
TikTok even has its own viral hashtag: #TikTokMadeMeBuyIt , which is a one-stop shop for the weird and wonderful products brands sell on the platform. By encouraging user-generated content (UGC), this type of ad more than any other has the potential to make your brand or product viral. Track the right metrics for performance.
Cracking the Code
JANUARY 16, 2012
Some countries in Europe may have lost their AAA ratings, but they have not lost their appetite to innovate and create new online services. It is interesting to note that this model has been invented in Europe (Blablacar started in 2006) and while there have been some similar and more recent initiatives in the US (e.g., at 12:17 PM.
Cracking the Code
MARCH 23, 2007
Popular Media: the key to viral marketing. Popular Media is a hosted, web-based technology platform that enables customers to quickly create, optimize, and scale viral marketing programs - and it seems to work pretty well. Europe Consumer. (1). In search of Europe's next tech stars. SaaS 13 Index Valuation.
Cracking the Code
FEBRUARY 23, 2011
Europe Consumer. (1). In search of Europe's next tech stars. SaaS business metrics: why are they different? Popular Media: the key to viral marketing. SaaS 13 Index Valuation. My Investments. CornerstoneOnDemand. anecdotes. (13). Cloud Computing. (1). Favorite Podcasts. (1). internet. (6). McKinsey highlights. (1).
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