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Strategies to Improve Cash Flow Management for Startups

The Startup Magazine

Their advanced understanding of financial analysis, forecasting, and strategic planning enables them to identify inefficiencies and implement solutions that enhance financial stability. For example, these professionals can develop detailed cash flow forecasts that consider market trends and business-specific challenges.

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Using Generative AI to Drive Corporate Impact

TechEmpower

AI empowers businesses to craft more impactful marketing campaigns by utilizing data analytics for content personalization and market trend forecasting, thereby significantly enhancing campaign relevance and effectiveness. It also facilitates rapid prototyping, allowing for quicker iterations and thus shorter development cycles.

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How to Know When to Sell vs. When to Market to Customers

Both Sides of the Table

And with scarce resources it’s your job to decide which door this lead must go through – sales or marketing. ” Hand this deal over to marketing to nurture for you. But you have no choice since in the first few years everything you do is about showing results to justify financing to continue your operations.

Customer 324
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How to Find the Right Virtual CFO for Your Growing Business

The Startup Magazine

Complex budget, cash flow concerns, forecasting, and strategic planning usually call for a virtual Chief Financial Officer (VCFO) to help drive growth. Research Widely With intensive scanning of the market, you would better your chances of narrowing down to the best from the long list you come up with.

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Scaling Sales: Arming & Aiming – A’s, B’s & C’s

Both Sides of the Table

This is part of my ongoing Sales & Marketing Series. The new hires that you pick up will use your same sales decks created by marketing but will have less impact and you often don’t realize it’s happening. We then brought the number up to 8-10 and even hired an SVP of global sales & marketing.

Sales 286
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People Management: Startup Teams Should Dip but not Skip

Both Sides of the Table

You’ll get sales information from your VP of Sales, marketing information from your VP Marketing, tech information from your CTO and so on. When you hire a VP of Marketing who has three direct reports and then tell the people reporting to your VP Marketing what to do, you usurp the power and authority of your VP.

CTO Hire 308
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What Do I Do If My Business Runs Out Of Cash?

YoungUpstarts

Sudden payment of unaccrued tax, bonus, or commission liabilities (this is a common bookkeeping and forecasting error for small businesses.). If your business model is profitable but you’ve mismanaged one of the above categories, you need to build a 13-week cash forecast to manage your short-term crisis. Old aging inventory.