Remove Finance Remove Forecast Remove Sales
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Scaling Sales: Arming & Aiming – A’s, B’s & C’s

Both Sides of the Table

This is part of my ongoing Sales & Marketing Series. In the first part of this post I talked about how sales in a startup is often evangelical , requires as consultative sale and needs constant adjustments based on customer feedback. We had 4 or 5 sales reps that had been around since the early days.

Sales 286
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Using Generative AI to Drive Corporate Impact

TechEmpower

Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction. Post-sale, AI analyzes customer data to improve service and loyalty, making it a cornerstone of modern sales methodologies.

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[INTERVIEW] Michael Majeed, Finance Executive, SR&ED Tax Consultant

YoungUpstarts

Michael Majeed is quick to note the vast numbers of new startups that launch each year on the Canadian landscape, and he’s keenly interested in helping young business owners make the most of their opportunities, especially when it comes to their finances. Financial intelligence is important to anyone starting a company.

Finance 217
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People Management: Startup Teams Should Dip but not Skip

Both Sides of the Table

You’ll get sales information from your VP of Sales, marketing information from your VP Marketing, tech information from your CTO and so on. An obvious example would be in sales. By going on sales calls you pick up directly the feedback of what customers want and also what they’re telling you about competition.

CTO Hire 308
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What Do I Do If My Business Runs Out Of Cash?

YoungUpstarts

Sudden payment of unaccrued tax, bonus, or commission liabilities (this is a common bookkeeping and forecasting error for small businesses.). If your business model is profitable but you’ve mismanaged one of the above categories, you need to build a 13-week cash forecast to manage your short-term crisis. Old aging inventory.

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A Detailed Sample Restaurant Sales Forecast

Up and Running

Remember, there is no single way to forecast any business. Magda was looking at forecasting sales for a small restaurant. Magda isn’t turning to some magic information source to find out what her sales will be. The point of this example is simply that Magda has to find a way to make sense of her forecast.

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How to Know When to Sell vs. When to Market to Customers

Both Sides of the Table

This is final part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. Well think of it this way – you have your sales process. And with scarce resources it’s your job to decide which door this lead must go through – sales or marketing.

Customer 324