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A new field guide for entrepreneurs of all stripes

Startup Lessons Learned

What are the value propositions, benefits and the messaging (bait), the pricing structure and channels (tackle), and length of sales cycle (how likely a fish will snap your line)? Or will you need to staff and finance a whaling ship to be out at sea for months at a time to catch two or three whales (enterprise sales model)?

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Cracking The Code: Unveilling of the Bessemer's 10 laws of Cloud.

Cracking the Code

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Get instrument rated, and trust the 6Cs of Cloud Finance (more.) Study the Sales Learning Curve and Only Invest behind Success (more.) internet. (6). sales and marketing. (10). Cracking The Code.

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal. More on that in a moment.

Customer 167
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Cracking The Code: Impact of the recession on SaaS.

Cracking the Code

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Impact of the recession on SaaS Sales&Marketing productivity. What I'd really like to see is what has happened to average sales prices for these vendors. internet. (6). sales and marketing. (10).

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How to Improve Financial Metrics That Matter

Up and Running

A company with its cash tied up in accounts receivable and inventory (a low ratio of cash-assets) might not have enough cash to keep the lights on, much less to ramp up production if sales accelerate. Cary Collins, director of the Global Entrepreneurship Program and associate professor of finance at Bryant University.

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10 Tips for Enterprise Software Startups

ReadWriteStart

He started in online publishing before the Internet (with Prestel in 1980!). Being enterprise scale means that your representatives have regular dialogue at CXO or at least VP level with Global 2000 accounts are they are bringing in millions of revenue from those accounts every year. That is the surface change.

Software 127
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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Cracking The Code.