Lessons Learned: Using AdWords to assess demand for your new.
Startup Lessons Learned
NOVEMBER 7, 2008
It was one of those brilliant startup brainstorms that comes to the team in a flash, with a giant thunderclap. We spent weeks working on this new product, racing the clock so it would be done in time for the real presidential debates. One concern I might have with doing this is that you are competing for ad space with your competitors.
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