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Building Your MVP as a Non-Technical Founder

SoCal CTO

Investors my tell you that, but what they can look at your product on paper and tell what it does and they will understand if it can be built. I'm always happy to try to help startups figure out how to go after creating their MVP.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. I was talking with a colleague once about how videos go viral. Look at Viddy & SocialCast. Underbelly.

SEM 379
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How To Build a Web Startup – Lean LaunchPad Edition

Steve Blank

Create a “ viral ” landing page, with LaunchRock or KickoffLabs. Connect the UI to a web application framework (for example, Node.js , Rubyon Rails , Django , SproutCore , Jquery , Symfony , Sencha , etc.). JustinMind , Balsamiq ). Themeforest has great designs. Create wireframes and simulate your “Low Fidelity” website.

Lean 334
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[Review] The Social Customer

YoungUpstarts

Neither is it to achieve the greatest reach or “virality” in one’s digital campaign. The greatest challenge of our “social age” isn’t to grow the largest fan or follower base. Rather, the challenge is this – how can we transform fans and followers on social networks into actual money paying customers?

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Introduction to Growth Hacking for Startups

VC Cafe

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product. Distribution Hacks.

API 167
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How I Use Visualization to Drive Creativity

Both Sides of the Table

Creativity in our business lives – The average tech startup these days spends time talking with colleagues & investors about a multitude of things: customer acquisition, viral adoption, raising capital, hiring / firing employees, product features, technology trends, marketing / branding, and on and on.

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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

TikTok and Influencers One viral video on TikTok can reach 1.5 Another trend born in the omnichannel framework is the customer data platform (CDM). Yet, corporations have to set a framework for testing , which has to be short-term, preferably up to three months. million people and generate monthly revenue.

eCommerce 185