Remove Generative AI Remove Internet Remove Pay to Play
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Disrupting Google

Start Up Blog

It’s that it demands a review of internet Search as we know it, how we perform searches literally and the resulting business model which underlies it. This is vastly more than the $0.00001 per Google search, and probably couldn’t support a pay per click or display advertising model.

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How to Win The Consumer Boredom-Span: The Key to Cutting Through Clutter

Duct Tape Marketing

Ultimately open AI and tools like Claude will somewhat control. At what point do those tools start making money off of that control and basically everything becomes pay to play. Alan (06:25): Yeah, I think probably the logical step for a lot of those tools will be to do some sort of pay per click or some sort of advertising.

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