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Prior to starting MarketMuse in 2015, Jeff was a marketing consultant in Atlanta and led the Traffic, Search and Engagement team for seven years at TechTarget, a leader in B2B technology publishing and leadgeneration. Those still are whether they were using generativeAI or not. No Jeff (22:03): One day. No, it's true.
These trends highlight the increasing role of AI, hyper-personalization, decentralized communities, and authenticity in crafting impactful strategies. I shared actionable insights on leveraging generativeAI, exploring platforms like Reddit and Bluesky, and embracing customer-centric values to build trust and loyalty.
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