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I had organized European operations into regions and the country manager for Italy reported to the central European manager based in Germany. Watch your productnaming. Productnaming is always a major effort and mistakes can result in costly failures. HR rules are local. Proceed with caution.
I had organized European operations into regions and the country manager for Italy reported to the central European manager based in Germany. Watch your productnaming. Productnaming is always a major effort and mistakes can result in costly failures. HR rules are local.
However, you will need to be aware of literal translations that do not make sense and be sure productnames do not mean something else. For example, the alcoholic beverage “Irish Mist” did not receive favourable publicity in Germany, as mist translates as manure.
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