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As a long time SEO industry friend of mine, Matt McGee once said, we don’t live in a five star world. John Jantsch: I know this will vary by lots of industries, but is there sort of a globally accepted kind of impact rating for star reviews? What in your opinion is the SEO value of reviews? But, 147 reviews, all five star.
Conversion optimization is being SEO-fied more and more: rubbish content is starting to be more widespread than high quality content – and people looking get into CRO can’t tell the difference. The problem with being “data-driven” We should all be more data-driven (or data-informed), right?
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