Global Management SEM Viral 
Both Sides of the Table
JANUARY 11, 2014
In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?
YoungUpstarts
NOVEMBER 7, 2014
By Willem Nout, project manager and Head of Search for Flipit.com. Our moneysaving portal Flipit.com has been launched in twenty-two different countries, including Singapore , and I am managing a team of eight people. You probably need a HR-manager by this time. I started out working for Imbull almost four years ago.
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Cracking the Code
NOVEMBER 10, 2009
Platform as a Service (PaaS) is the service and management layer of the cloud platform, and is evolving dynamically to include things such as intelligent provisioning, as well as application and network management. Employees are now powerful customers, not just their managers! Global warming: a plague for humanity?
Cracking the Code
FEBRUARY 12, 2007
Getting the most of your online marketing: the In & Out of SEM/SEO. Global warming: a plague for humanity? Popular Media: the key to viral marketing. on a scale of 1-4). on a scale of 1-4). on a scale of 1-4). The videos can be watched at Bessemer Online Marketing Portal (the other materials are not public). Software 2.0:
Startup Lessons Learned
MARCH 13, 2009
If the viral coefficient is 0.9, Start with a five-dollar-a-day SEM campaign. We didnt manage todo that yet. I think it comes down to managing risk. the most sensible SEM advice Ive read - discussed in the context of a real situation. Pay attention to your fundamental driver of growth. keep iterating until its 1.1
Brandanew
JANUARY 8, 2016
We talked to global social media experts and influencers to share with us their top social analytics tools for the coming year. Maggie Kravchuk has had work experience on social media brand management and now works for Rubenstein PR. Tina Chan, Social Media Manager, GEECL. Carrie Aulenbacher , Author. Tool 4: Buffer.
Cracking the Code
OCTOBER 10, 2008
To learn more about the CAC ratio and CLTV, you can read Philippe Botteri’s white paper “CAC Ratio - One Number to Manage your SaaS S&M Spend” also available at www.bvp.com/saas. Together, CMRR, Cashflow, Churn, CAC, and CLTV make up the “5 C’s of SaaS Finance. Philippe Botteri.
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