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Let me now highlight some of the book’s salient concepts: Managing the Team : Similar to “herding cats”, social media units can be managed like “scrum teams” where work is broken into small chunks with specific tasks assigned and monitored daily.
This is a philosophy that governs my daily life as well as my entrepreneurial activities. I would add -- think of your development and running your business like a PM/Developer uses Agile or Scrum in software development. September 11, 2008 2:06 PM Editor said. Less is more. No more, no less. September 15, 2008 9:19 PM James said.
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