Remove Green Remove Metrics Remove Product Name
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Give Your Advertising ROI a Serious Boost by Maintaining Scent (11 examples)

ConversionXL

The only thing that matches here is that it’s the same type of product on the photo, but it’s not the same photo (should be). Landing page has no copy except for the product name. A metrics company! The green one was the banner ad: Whoa, really? Green/orange banner and dark gray / red landing page?

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See-Think-Do: A Content, Marketing, Measurement Business Framework

Occam's Razor

My solution to these problems was to create a simple framework we can use to put our customers first, evaluate our marketing programs, and right-align our view of success (metrics). If you are in the See or Think consideration stages, there are plenty of engagement points for you (marked in green and orange respectively). ADD TO BAG.

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