Green Non-Compete PPC 
Occam's Razor
OCTOBER 31, 2011
Making that green graph useless. For bonus points you can analyze Mobile Search traffic performance with Mobile Non-Search traffic performance. Problem one is that "red" denotes "good" in this case and "green" represents "bad." So show "good" in green and "bad" in red.
Occam's Razor
SEPTEMBER 29, 2009
You are a news site like The New York Times or you are a non-profit like Idealist or you are the team running Google Maps. I am using Compete for the above report. Expedia is green, Orbitz is blue, Priceline is orange ( query on compete ). A fairly low bar. Outcome #2: To share your business value proposition.
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Occam's Razor
JULY 1, 2013
But sometimes going outside our analytics tools can yield non-normal insights that can deliver a competitive advantage. An obsession with SEO and PPC is pretty much warranted in most companies, across platforms (desktop, mobile – it is particularly heartbreaking how poor most companies do on mobile platforms). I understand.
Occam's Razor
FEBRUARY 9, 2015
Here is the data for this blog from another tool I really like and use a lot, Compete … It is pretty close to reality, though everything from Dec '13 through mid-year is imprecise. In this post I've used Compete, Hitwise, SimilarWeb for site-centric analysis. It does not show data for non-US visitors to your site.
Occam's Razor
OCTOBER 19, 2010
By default they only work with JavaScript tags (Percent Mobile will also capture behavior on non JavaScript enabled phones) and even then their databases of phone attributes and carrier attributes are quite poor. Just go to their site and type in your URL in the blue box and hit the green button and you'll see what I am talking about.
maplebutter.com
JANUARY 8, 2013
Non of this academic stuff. The only problem is I haven’t found a problem or an industry – web, enterprise software, green tech, etc – where I feel passionate. We’re considering doing SEO and PPC as well as cold calling to generate leads. Whats is the best way to find a co-founder for your startup?
Occam's Razor
OCTOBER 14, 2014
As you can see above you can leverage benchmarking even if you are not an ecommerce website (above data is for non-ecommerce site), or indeed you have any type of business. So three valuable metrics, and two distributions ppc/organic (though I have to admit this is weakest element in SimilarWeb) and traffic sources.
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