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Neuromarketing Ethics: How Far Is Too Far?

ConversionXL

For example, by using high-res EEG headsets and eye trackers on Polish and Dutch IKEA customers, researchers learned about consumer reactions to green business strategies, which helped identify which business models customers were likely to accept, never accept, or accept in a few years.

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The Story Behind the Secret History Part II. Getting B-52s through.

Steve Blank

Then I would return back north to the much drabber green palette of bombers and uniforms and continue to defend democracy. Think of the most amazing spectrum analyzer you could build with 1960s technology. Reply Palantir Technologies » The Secret History of Silicon Valley , on April 16, 2009 at 3:03 am Said: [.]

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The Gender Issue Part II

thebarefootvc

It is great to see that a conversation is finally evolving on the importance of gender diversity in the technology and venture capital sectors. Mixed-gender teams have produced information technology patents that are cited 26 percent to 42 percent more often than the norm, according to the National Center for Women and Information Technology.

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Startups in stealth mode need one piece of advice - Discussion

news.ycombinator.com

Hacker News new | comments | ask | jobs | submit login Startups in stealth mode need one piece of advice. I work for a stealth startup. The idea is just a very small part of the reason why we are in stealth. If we are not in stealth mode, it will just draw unwanted attention. niyazpk 215 days ago | link.

Stealth 41
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Reinventing the Office: How to Lose Fat and Increase Productivity at Work

David Teten

We’re filling it with our own team , plus a couple of startups in our portfolio ( Parsely , Phone.com , some in stealth mode). Technology. As investors in early-stage technology companies , we are particularly interested in some of the new technologies that have emerged that promote fitness, and we’ll promote their use.

Product 166
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Lessons Learned: Achieving a failure

Startup Lessons Learned

Build a world-class technology platform, with patent-pending algorithms and the ability to scale to millions of simultaneous users. Build the product in stealth mode to build buzz for the eventual launch. Stealth is a customer-free zone. Conduct constant focus groups and usability tests. We can skip the chasm.