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20 Essential TED Talks For Entrepreneurial Students

YoungUpstarts

Students with entrepreneurial inclinations should find inspiration in Majora Carter’s fascinating tales of some impressively enterprising individuals from Chicago, Los Angeles and Whitesville, West Virginia. Tim Harford: Trial, error and the God complex.

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New Markets Mean More Than Just New Area Codes

YoungUpstarts

Many people picture Washington as a green, rainy state, but across the mountains on its Idaho border the state is actually quite arid. Micro-markets like the pocket of ski lodges in West Virginia can be a great opportunity to move in with little competition, because other firms may assume the demand is too small. Not promising?

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An Extensive Guide To Web Form Usability

uxdesign.smashingmagazine.com

They’ll input something, but are not too confident of what they’re doing…until they receive positive feedback in the form of a green check mark or similar or negative feedback, at validation time, in form of error message. Any thoughts about field labels below fields? As in Wufoo.com forms?

Web 102
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Want to Know a Secret? Your Customers Do.

ConversionXL

asks Nick Greene. Bloomsbury also teased a potential shortage of copies (a lie that would only increase the satisfaction of buyers “lucky enough” to get one) and “accidentally” released a few copies at a West Virginia Walmart. That’s what Bush’s Baked Beans did with their recipe. Why is it kept secret?”

Customer 108
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Want to Know a Secret? Your Customers Do.

ConversionXL

asks Nick Greene. Bloomsbury also teased a potential shortage of copies (a lie that would only increase the satisfaction of buyers “lucky enough” to get one) and “accidentally” released a few copies at a West Virginia Walmart. That’s what Bush’s Baked Beans did with their recipe. Why is it kept secret?”

Customer 101