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Vesting equity equally divided into set milestones, in this case: 5% vest after design phase. 5% vest at clickable prototype. 5% vest at beta launch. During this process, we start opening up our tight network of product, data/growth and design advisors to help; what at OAB, we like to call Guerilla Development.
One startup I joined was very proud that they had been ‘accepted’ as a client by a prestigious Silicon Valley law firm whose name rhymes with a type of pasta (they are lawyers after all, so I have to be careful here…). The firm, (did I mention that the name rhymes with a type of pasta?) Remember – your adVenture’s time is precious.
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