Hearpreneur

DECEMBER 28, 2022

One of the biggest pivots we’re personally making for next year is our focus on cost-effective, guerilla marketing efforts. In most small businesses, employees are required to wear many hats and hone a diverse set of skills. Thanks to Kyle Slaymaker, The Slaymaker Method ! #19- 19- Cost-effective marketing.

Social Media 126

Social Media Entrepreneur Retention Finance 126

YoungUpstarts

APRIL 2, 2018

These days, small businesses don’t even need to have a big presence in the physical world. This is good news for businesses like yours because you can become competitive with your bigger rivals without spending a huge amount of money. Companies like ignitedigital.com can help you make your business more searchable online.

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Guerilla Startup Lean Finance 190

Up and Running

SEPTEMBER 8, 2016

Of the 543,000 new small businesses started each month, approximately 52 percent of them are home-based. It’s no surprise really when you consider the primary reason for starting a business from home has to do with money (or lack thereof). Alert the press (reach out to local newspapers, radio stations, businesses, and so on).

Software Review 60

Software Review Technical Review Intellectual Property Guerilla 60

www.inc.com

JULY 9, 2010

They offered employees referral bonuses, posted on job boards and committed themselves to so-called "guerilla recruiting." 500|5000 The 2010 Inc. 500|5000 List The 2010 Top Lists Inc. As an instant-messaging and social media service, Meebo never really had trouble finding and attracting talent.

Intellectual Property 55

Intellectual Property Los Angeles San Francisco New York 55

The Startup Magazine

OCTOBER 2, 2024

Let’s consider how you might do that with some small company marketing tips: The Power Of Guerrilla Marketing When you’re a small fish in a big pond, you’ve got to make some waves to get noticed. That’s where guerilla marketing comes in. But be mindful of how you do it.

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Guerilla Curation Flash Viral 158

Gregg Fraley, Author of Jack's Notebook

OCTOBER 10, 2012

Guerilla Innovation. In the previous post/chapter of Guerilla Innovation we talked about “amping ideas.” Idea amping is a way of life for an entrepreneur — and especially so for a small business one. Chapter 10. ” I reviewed two tools for doing so. They’re good tools.

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Guerilla Small Business Stock Entrepreneur 85

Gregg Fraley, Author of Jack's Notebook

JULY 31, 2012

Guerilla Innovation Chapter Eight. In my last post I introduced you to the concept of “Scaffolding” For those who are starting here, it’s essentially a thinking tool to take your mind to a new place — and aid in the objective of coming up with an innovative idea for your small business.

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Guerilla Small Business Analytics Partner 86

Gregg Fraley, Author of Jack's Notebook

OCTOBER 12, 2012

Guerilla Innovation – Chapter 11. Until now the focus of this online-blogged-book on small business innovation has been a guerilla innovation mindset. This includes thinking, idea generation, creating, amping, and planning for getting a new business going. I hope by now you’ve got a specific business idea in mind.

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Guerilla Seed Money Small Business Partner 87

Gregg Fraley, Author of Jack's Notebook

OCTOBER 2, 2012

Guerilla Innovation Chapter Nine. This Guerilla Innovation post is about the amping up part. This post is the 10th chapter in an online innovation book tailored for small business with the working title of Guerilla Innovation. You have to amp those ideas before you start marketing and selling.

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Guerilla Small Business Audience Programming 85

Gregg Fraley, Author of Jack's Notebook

OCTOBER 15, 2012

Tennessee Ernie Ford, sang about the lack of money in his hit “Sixteen Tons” Guerilla Innovation- Chapter 12. One major factor that stops people from making the jump into business ownership is their relationship with money. Here’s the Guerilla Innovators Guide to a Healthy Money Mindset: Money is not evil.

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Guerilla Tennessee Angel Investor Small Business 84

Gregg Fraley, Author of Jack's Notebook

JULY 24, 2012

Guerilla Innovation Chapter Five. Notebooks are the IMS for small business innovators. You have a Jungle Business Plan in your purse or man bag. For an innovator in small business a large percentage of those 65,000 thoughts are about their business, and hopefully, a large percentage of those are about innovation.

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Guerilla Small Business Programming Business Plan 103

Gregg Fraley, Author of Jack's Notebook

NOVEMBER 10, 2012

Guerilla Innovation — Chapter Thirteen. Isn’t it weird that this post on small business innovation survival is Chapter Thirteen? One of the most telling statistics about starting a business is that the longer you can hold out the more likely it is you’ll survive and do well. It killed us.

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Guerilla Small Business Salary Partner 84

Gregg Fraley, Author of Jack's Notebook

DECEMBER 14, 2012

One had to do with small business innovation — Guerilla Innovation , and another had to do with a Gonzeaux Innovation Roadtrip — with views of innovation through middle America. Guerilla Innovation is essentially a free online blogged book.

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Guerilla Viral Leadership Framework 97

Gregg Fraley, Author of Jack's Notebook

AUGUST 8, 2012

Otherwise, here are instructions for all you Guerilla Innovators out there. This post is the 10th in a series of posts related to innovation for small business, and is essentially an online, blogged, book. Some people call this type of thinking conceptual blending, forced associations, or mash-ups. I call it simply The Mash.

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Gregg Fraley, Author of Jack's Notebook

MARCH 4, 2014

Just a small business with great tasting bagels in a good location. Take me out to the wall and shoot me — but in many companies this is a major problem. I used to frequent a bagel shop on the south side of Chicago. It wasn’t a chain. Get the culture right and you’ve got a chance.

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Employee Guerilla Leadership Chicago 97

crowdSPRING Blog

SEPTEMBER 6, 2017

If you’re not ready to pull the trigger and hire a business coach today, we’ve got you covered. We’ve curated a list of 7 exceptional small business coaches sharing some of their best advice. Brad Sugars is one of the top names in business coaching today. Image courtesy of Local Small Business Coach.

Small Business 56

Small Business Guerilla Philadelphia Hiring 56

Gregg Fraley, Author of Jack's Notebook

JULY 19, 2012

Guerilla Innovation Chapter Three. Small Biz Creative Problem Solving. Small business innovation is simply this: one problem after another. It’s a gauntlet. It’s a series of hurdles you have to jump over, and lots of them. Sometimes you intuitively know what you have to do, so you adjust and go and do it.

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Guerilla Advertising Small Business Entrepreneur 78

crowdSPRING Blog

SEPTEMBER 6, 2017

If you’re not ready to pull the trigger and hire a business coach today, we’ve got you covered. We’ve curated a list of 7 exceptional small business coaches sharing some of their best advice. Brad Sugars is one of the top names in business coaching today. Image courtesy of Local Small Business Coach.

Small Business 48

Small Business Guerilla Philadelphia Hiring 48

Up and Running

AUGUST 5, 2014

An attorney knowledgeable in that field and experienced with start-ups and small businesses is critical to the success of any company, as she will advise on corporate structure that makes sense, draft or review your documents and contracts, advise on employment or partnership issues, and will work to protect your interests as the new company grows.

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Los Angeles Guerilla Green CPA 156

Small Business Force

AUGUST 31, 2011

You have to think of yourself as a guerilla warrior, always outmanned and outgunned by larger competition. Typically, in any market, there are segments that are underserved, either because the customers are small (but usually numerous) and, therefore, the initial contract value is small. But that doesn't mean you can't win.

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Guerilla Marketing Revenue Cost 34

Small Business Force

JULY 9, 2011

Many entrepreneurs are most defensive about the fact that their company is small, or worse, intimidated by the fact that their competitors are large. And by applying these same principals, the small business can succeed, time and again in competitive encounters! When, if truth be told, their size can be their biggest asset.

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Guerilla Agile United States Small Business 32

Small Business Force

SEPTEMBER 9, 2011

So what is a general (the entrepreneur) to do with his rag-tag army up against the well-provisioned enemy that already occupies much of the high ground in the ongoing business battle? The entrepreneurial army has to behave like guerilla fighters, picking and choosing what battles to fight. Whatever is done try not to do it alone.

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Guerilla Customer Conversion Entrepreneur 28

Up and Running

APRIL 5, 2016

The best strategy will vary by industry, but it might be wise to incorporate paid advertising in addition to organic or guerilla marketing. A soft opening or a VIP night gives you a chance to work out some of the opening day kinks while also upping buzz around your business before it opens for the general public.

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Social Media Guerilla Elevator Pitch Campaign 60

crowdSPRING Blog

JULY 21, 2016

Brands can host a goofy live video feed where they stage some guerilla marketing efforts, like a flash mob doing a choreographed dance. Businesses looking to highlight a quirky personality can offer a live video feed of pranks in their offices.

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Video Hosting Social Media Guerilla 48

Small Business Force

AUGUST 31, 2011

You have to think of yourself as a guerilla warrior, always outmanned and outgunned by larger competition. Typically, in any market, there are segments that are underserved, either because the customers are small (but usually numerous) and, therefore, the initial contract value is small. But that doesn't mean you can't win.

Guerilla 20

Guerilla Marketing Revenue Cost 20

Gregg Fraley, Author of Jack's Notebook

NOVEMBER 20, 2015

Let’s challenge government officials who spout rhetoric about personal responsibility but don’t support small business. And taxation and regulation relief are not the only ways to support small business! How about tax breaks for start-up founders? Reward schools that graduate entrepreneurs. End of rant.

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Developer Entrepreneur Salary Government 48

crowdSPRING Blog

JULY 12, 2016

Related posts: Small Business Marketing Guide: Types of Traditional and Online Marketing. Five Branding Mistakes That Will Cripple Your Small Business. This Is Why Social Media Doesn’t Work For Your Business. Maybe you’ll find out that you, too, want to catch ’em all.

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Social Media New York Mobile Media 48

www.quora.com

JANUARY 16, 2011

Find Questions, Topics and People Add Question Add Question Team Configuration 500 Startups Guerilla Marketing Organizations Entrepreneurship Startup Founders & Entrepreneurs Startups Startup Incubators and Seed Programs Seedcamp Y Combinator TechStars Lean Startups What is the perfect startup team?

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Technical Review Startup CTO Hire Cofounder 51

Up and Running

APRIL 18, 2016

Resources to help you with the funding process: How to Get Your Business Funded. 35 Great Ways to Fund A Small Business. Plenty of your focus should go into social media marketing and more “guerilla marketing” tactics. “I A Beginner’s Guide to Google AdWords for Small Business. Angel Investment Guide.

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Costa Rica Italy Venture Capital Guerilla 60

crowdSPRING Blog

SEPTEMBER 13, 2010

We try to learn from what other businesses have done with their own (sometime limited) resources and try to learn from their successes. Here are 5 campaigns we greatly admire that used relatively scant funds and some of the lessons that small businesses can achieve from an analysis of their success! That crazy chicken.

Viral 107

Viral Campaign Small Business Guerilla 107

Gregg Fraley, Author of Jack's Notebook

NOVEMBER 12, 2012

Guerilla Innovation. I’ve written what amounts to a short book on innovation for small business these last couple months. This is a basic, but I think highly useful, field-guide-like innovation book for small business. This is part of what Guerilla Innovators do. Chapter Fourteen. Run to the Jungle.

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Guerilla Lean Small Business Business Model 94