ReadWriteStart
NOVEMBER 12, 2022
This is partly due to the global financial crisis of 2008, which led many companies to reassess their spending to cut costs. For example, you might use guerilla marketing techniques to promote your product without spending much money on traditional advertising channels. However, the impact of this frugal technology has been immense.
Up and Running
MAY 12, 2020
Identify any technology needs you may have (and whether or not you’re equipped to meet them) such as: High-speed internet with a reliable connection. Not only is it necessary due to the coronavirus, but it could potentially give you a strategic long-term advantage against current competitors and help you avoid massive overhead.
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Gregg Fraley, Author of Jack's Notebook
NOVEMBER 4, 2013
Pick the items from this list: new infrastructure, massive investment, unfamiliar marketing approaches, development of new technology, dealing with upset people — sometimes all the above. IBM at the time was suffering catastrophic losses from a massive change in computing due to the PC and the Internet. Yes, this is hard work.
ReadWriteStart
APRIL 1, 2011
At today's session, first up, Ramkumar RS from Chennai, India, presented Mango DVM , an innovative solution to turn vendors of illegal, grey market music to legal distributors using a combination of mobile apps and media server technology. We discussed guerilla p.r., We brainstormed about the risks of those assumptions. 3gSimplified.
crowdSPRING Blog
JUNE 13, 2013
The Curse of the Technical CEO | by Ian Sefferman – [link]. Why Successful Companies Stop Growing | Ron Ashkenas – Harvard Business – Review [link]. 20 Innovative examples of guerilla advertising | Desizn World – [link]. How To Break Bad Habits And Create Good Ones – [link].
Gregg Fraley, Author of Jack's Notebook
FEBRUARY 13, 2013
I’ve made the acquaintance of a thought leader with her finger on the pulse of where the nation sits in terms of technological readiness to innovate. Her name is Pamela Menges, and she’s President of a high-tech start up in Cincinnati. Thanks Pamela. Where is the innovation workforce? – Dr. Pamela A. Menges 2 Feb 2013.
Gregg Fraley, Author of Jack's Notebook
JULY 26, 2012
Guerilla Innovation Chapter Six. I’ll touch on them later in Guerilla Innovation (this online book) but, this book is primarily about innovation — that component of a business where value is created. Ideas Aren’t Innovation. And creation is an awful lot about ideas.
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