Remove Guyana Remove PPC Remove Vertical
article thumbnail

Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

With that, let's look at the first rich source of benchmarking data in CI tools, the industry and sub-vertical reports. So three valuable metrics, and two distributions ppc/organic (though I have to admit this is weakest element in SimilarWeb) and traffic sources. Guyana, anyone? You can still learn from both.

Analytics 135