Both Sides of the Table

OCTOBER 8, 2014

Over the past decade we’ve had high-profile exits at many companies that pioneered monetization techniques now used across the web including Commission Junction, Value Click, ShopZilla, Price Grabber, LowerMyBills and a newer breed including Invoca, Burstly, Shift, Rubicon Project, Gravity, Convertro, Retention Science and so forth.

Los Angeles 376

Los Angeles Silicon Valley Entrepreneur Seattle 376

Duct Tape Marketing

OCTOBER 23, 2019

I think that’s the name of the first chapter, too, but let’s get a baseline here. There’s a restaurant in Indianapolis, St. It’s not just the restaurant you’d like to be if you were in that business in Indianapolis. For one thing, I would look at what’s your percentage of customer retention.

Indianapolis 40

Indianapolis Retention Differentiation Programming 40

Occam's Razor

AUGUST 22, 2011

Customer Personas, Customer Value, Customer Retention and Non-line Marketing. Redemption for the Indianapolis Colts at Super Bowl XLI. Hello, My Name is Avinash. Five Rules for High Impact Web Analytics Dashboards. Web Analytics: A Puzzle or A Mystery? Podcast: Measuring Rich Media (Ajax, Flash / Flex, RSS & Blogs).

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Analytics Metrics SEM Web 125