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Having covered all the bases to ensure that your corporate name is available, the domain name can be acquired, and the name doesn’t infringe any existing trademarks (as we discussed last week ), now is a good time to look at the categories of intellectualproperty (IP) that are relevant to most startups.
And hiring an intellectualproperty attorney may seem like a budget dealbreaker. Ideally, the trademark registration process should begin as soon as you’ve narrowed down a selection of possible marks, including business or productnames, logos , and slogans. Approaching the trademark registration process can be daunting.
What product doesn’t function like people wish it would? To find out what people are complaining about, read forums, turn to your social media accounts, and read reviews. Patent and Trademark Office (USPTO) is a great resource to help you learn more about intellectualproperty. What do your friends want? Patent Search.
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