Internet Metrics Viral 
Startup Lessons Learned
SEPTEMBER 22, 2008
Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.
Both Sides of the Table
MAY 23, 2012
In an over-funding environment companies are encouraged to eschew revenues in a land grab to acquire eyeballs, clicks, page views or whatever other vanity metrics give VCs the false comfort that they’re sitting on a gold mine. By the end of 2011 the Internet population was estimated at 2.3 They compete on features, price and execution.
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SoCal CTO
FEBRUARY 25, 2007
skip to main | skip to sidebar SoCal CTO Sunday, February 25, 2007 Challenge of Predicting Winners I just read a bit on the payout to YouTube from the Google Acquisition ( Internet News , CNN ). But even if you came to me with that idea, Im not sure I would have bought it. Technology Jobs in Southern California – a Rebound.
Startup Professionals Musings
SEPTEMBER 28, 2012
Read everything you can about viral marketing. It’s all available for “free” on the Internet, but your time is a valuable resource. Define relevant metrics and measure. Don’t use the same message on Twitter you developed for email blasts and postcard blitzes. Social media demands two-way communication, rather than outbound only.
Version One Ventures
SEPTEMBER 19, 2012
Your business has a high viral co-efficient (or perhaps even a network effect) that lets you amass users cheaply without worrying too much about the monetization per user or spending money on paid acquisition. As a VC, the biggest challenge in evaluating LTV models is that metrics can dramatically change at scale.
The Next Web
DECEMBER 4, 2013
Metrics on keywords, follower profiles and competitors all help define your target listener. You’re not going to be able to blanket the entire Internet with your message – nor should you want to. With an innovative product in the consumer payment space, the company had viral-ready content. Startup Example: Zappos.
Startup Lessons Learned
MARCH 24, 2009
Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. Unfortunately, its easy to lose track of positioning effects when optimizing for a single metric.
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