This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Follow us on Twitter for more information on our products. The unimportance of productnames. Don’t waste too much time on picking a perfect name for your product. We usually decide upon a productname by seeing what the product does. Everybody knows what a productname should be.
The gulf has widened with the proliferation of social Internet / user-generated content and mobile application startups. Trademarks , which we touched on last week, are brand and productnames, graphic logos, slogans, taglines, and other indicators of origin of the goods or services in question. Instagram is a textbook example.)
The internet is growing increasingly visual, and while photos and videos are certainly an important part of web design, they can’t come at the expense of clarity. If a visitor arrives at a website and is presented with a large, high-resolution image with a few vague words, but can’t discern what the company’s product is, they will leave.
Poor customer service and frequently missed deadlines will reflect on how you are perceived on the internet. Your online reputation as a company or brand defines how users perceive you on the internet. The online reputation of your business is important for finding new clients and keeping your existing ones.
the consumer internet landscape in 2004 vs. today. In 2004, the consumer internet was just beginning to rebound. In 2004, investors regained interest in the consumer internet again. Normally, you’d expect us to explain our product — i.e., what “professional people search 2.0” the evolution of LinkedIn as a company.
With a massive leap of creativity we decided that it should it should have our company name and the letter “E” with a swoop over it. Microsoft had just released Internet Explorer 3 which for the first time was a credible contender. of “e” in the Epiphany corporate logo to the “e” in the Internet. Internet Explorer.
Many online retailers offer an inbuilt on-site review system , which can attract positive reviews – if your product is good, of course. This is perhaps another no-brainer, but it’s important to remember people expect the internet to offer a cheaper price for the same quality of product as they can get offline.
Let me offer a few suggestions which should allow you to do the work yourself: Use Internet search engines. The Internet today is like the Library of Congress at your fingertips. Search on any productname for census data, online research reports, trade association publications, and online newspapers with relevant statistics.
Thus, join the ranks of Yahoo, Google, Amazon, eBay, Cisco and Microsoft and focus your limited time and resources on perfecting your customer value proposition, not on devising an ideal company name. When selecting your company and productnames, consider the following: Uniquely Familiar. Intuitive URL. Avoid Hyphens.
Let me offer a few suggestions which should allow you to do the work yourself: Use Internet search engines. The Internet today is like the Library of Congress at your fingertips. Search on any productname for census data, online research reports, trade association publications, and online newspapers with relevant statistics.
What all this doesn’t mean is that you should roll out your product in every country at the same time. But it does mean that you think about the global implications at every step of the process: Pick your company and productnames carefully. These days the world is a single market. It is both homogeneous and heterogeneous.
What all this doesn’t mean is that you should roll out your product in every country at the same time. But it does mean that you think about the global implications at every step of the process: Pick your company and productnames carefully. These days the world is a single market. It is both homogeneous and heterogeneous.
What all this doesn’t mean is that you should roll out your product in every country at the same time. But it does mean that you think about the global implications at every step of the process: Pick your company and productnames carefully. These days the world is a single market. It is both homogeneous and heterogeneous.
It requires the users either to know the brand or an attribute of the product they are looking for. The users are no longer required to know the productname or anything related to it, but an image. They can get a snap of a product they like the most with built-in cameras in cell phone and any other mobile device.
What all this doesn’t mean is that you should roll out your product in every country at the same time. But it does mean that you think about the global implications at every step of the process: Pick your company and productnames carefully. These days the world is a single market. It is both homogeneous and heterogeneous.
Although the Internet gives you pervasive reach, it hasn’t reduced the world to one locale for your business. Watch your productnaming. Productnaming is always a major effort and mistakes can result in costly failures. Similar issues prevail when doing business in other countries, cultures and languages.
What all this doesn’t mean is that you should roll out your product in every country at the same time. But it does mean that you think about the global implications at every step of the process: Pick your company and productnames carefully. These days the world is a single market. It is both homogeneous and heterogeneous.
What all this doesn’t mean is that you should roll out your product in every country at the same time. But it does mean that you think about the global implications at every step of the process: Pick your company and productnames carefully. These days the world is a single market. It is both homogeneous and heterogeneous.
Is this all we can accomplish from display advertising on the Internet? Why is it that SEO is only focused on our brand terms and productnames, when there are 9 million additional intent-identified queries in the Do stage and 14.6 You get to ask two questions: 1. million queries we can identify in the Think and See stages?
If you need help or simply don’t have the time (it took us nearly 50 hours to name “crowdSPRING&# ), you can leverage crowdSPRING’s community of more than 64,000 designers and writers to come up with your company name or a productname. Avoid trends. image credit: Qole Pejorian.
The internet. If you do have competition, pay special attention to your productname, price range, materials used, what the product claims to do, packaging, and who the manufacturer is. Here’s an example of a great sell sheet for a product called Well Well Wow! Your sell sheet should include: Your productname.
What all this doesn’t mean is that you should roll out your product in every country at the same time. But it does mean that you think about the global implications at every step of the process: Pick your company and productnames carefully. These days the world is a single market. It is both homogeneous and heterogeneous.
With the advent of the Internet, it’s easy to think of the world as one locale for your business. Watch your productnaming. Productnaming is always a major effort and mistakes can result in costly failures. Pundits in Latino countries quickly picked up on the name, ‘no va’ means ‘does not go’ in Spanish.
It can be hard to remember the digital world before real-time; the speed at which conversations and stories race through the Internet and their momentum add a new dimension to reputation management. Anyone active on Facebook, Twitter, or the likes will have seen at least one social media crisis unfold.
Their productnames have like H 1 27, 5 capital H small a like, you know, that's like how they name their products. Like, I worked in journalism for 10 years before I started, you know, before the internet happened. Like they sell, they sell devices to laboratories, right? It was much more like that.
A good place to start in developing a sales strategy is to find out how your would-be customers search the Internet for the products they want to buy. Irrespective of the platform you plan to use to sell your products, you need to ensure that you word your productname and descriptions in a manner that makes them easy to find online.
What all this doesn’t mean is that you should roll out your product in every country at the same time. But it does mean that you think about the global implications at every step of the process: Pick your company and productnames carefully. These days the world is a single market. It is both homogeneous and heterogeneous.
percent a year, YCharts reports, an effective internet marketing strategy is now crucial for succeeding in business today. But most e-commerce sites are underperforming, with average conversion rates hovering between 1 and 5 percent, compared to upwards of 10 to 30 percent for the top internet retailers, says Invesp.
These days, in addition to writing, I’m helping out with an internet start-up. Sometimes I work with my husband on post production of UK and US film and TV productions. There are two kinds I enjoy: one is highly creative, like company or productnaming. How did you become interested in writing?
In a great interview of Jason Fried , where he covers everything having to do with the founding of Basecamp and 37signals, he’s asked by the interviewer how he comes up with names for his products — names like Basecamp, Campfire, etc. — and Jason responded, “whatever you do, never use a thesaurus.”
We are talking about the name of your business in this section, not your trademarks, service marks, logos, or slogans. Trademark law protects productnames, logos, trade names, even some slogans as trademarks or service marks. The fastest and simplest way to start researching a name is to do an internet search.
For example, business names (trade names) such as GENERAL NUTRITION, SPORTSMANS WAREHOUSE, BURGER WORLD, and PETSMART communicate immediately what is at issue. On the other hand, if you are naming an additional product in an established business, the productname need not necessarily communicate what it is.
Well, let me tell you: Searching just for the company name isn’t enough. Imagine someone searching for [your-company-name scam ] or [your-product-name alternative ]. I assume you think your Google search reputation is pretty OK? Don’t you want to make sure your site ranks #1 for those queries? HubSpot , 2016).
surfed there, but now I’m thinking that some kind of karma illuminated my path to said post, The Name Inspector blog’s “10 tips for naming your company, product, or service”: 9. on 17 Nov 2009 at 12:24 pm What’s in a name? This is what sells your product and where you [.]. Names (52).
Enjoy your naming! Naming resources. Articles and blog posts: Mashable (2010): How To: Pick the Perfect Name for Your Startup. Tim Ferriss and Kevin Rose (2009): How to test company or productnames using Google AdWords. Carsonified (2007): How To Name Your Company. Guy Kawasaki (2007): How to Name a Name.
Sooner or later the internet marketers have realized the potential of negative keywords and hence are using them even more. Your main keyword can be a productname, feature or benefit or any other word that is attractive enough to grab the attention of the users. Use Negative Keywords.
Product images. Most people simply type out their productname, usually in an effort to follow what they think is working, because so many other businesses are doing it. You need to think of Amazon as one big search engine, because that’s exactly what it is—a search engine for products. Call to action.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content