Paywalls, SEO, and the Need for a Damn Good Brand
ConversionXL
JULY 3, 2020
If you take a random article on The Washington Post and load it into Google’s Mobile-Friendly Test , you can see that Google has no issue crawling or rendering the content: That’s because the Google Mobile-Friendly Test uses the real Googlebot user agent and IP. Lead-ins with content in HTML or structured data for Google only.
Let's personalize your content