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Intellectual Property for Startups in the Real World

Gust

Later stage companies have some additional concerns: What favorable impact could IP have for PR, marketing and investor relations purposes, or as an attraction to potential acquirors? Designing and producing marketing and PR materials (copyright, trademark).

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How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

Even for later-stage companies with predictable financials, the lack of liquidity, audited financials, and standardized metrics creates real challenges to scaling quantitative investing. The historic capital-raising process is driven by face-to-face networking and salesmanship. 2) Raise capital.

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How to Get Superior Returns in Venture Capital

David Teten

Network. Social media tools like Linkedin and FullContact increases the value of network currency (reputation and access), because people with currency can spend their currency getting to a wider array of influencers. – Reputation. – Thesis. – Thesis.

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How to Get Superior Returns in Venture Capital

David Teten

Network. Social media tools like Linkedin and FullContact increases the value of network currency (reputation and access), because people with currency can spend their currency getting to a wider array of influencers. – Reputation. – Thesis. – Thesis.

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Nobody Announces Their Seed Round Anymore and That’s a Mistake

View from Seed

Typically, one that is orthogonal to the Founders’ network that wouldn’t have surfaced otherwise. Instead, following PR 101 to get the most bang?—?and But in my experience, it rarely fails that press coverage attracts the attention of a potential customer or possible new partner. Always be fundraising. and hopefully media coverage?—?by

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Grow Your Business Faster Through Experimentation

Duct Tape Marketing

It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. No, but really, but we have like junior pr ex execs within the team, like with a handful of years of experience. This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network. powered by.

SEO 95
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How To Effectively Market Content As A Startup

YoungUpstarts

PR Outreach. Content and PR outreach involves reaching out to different sites, publications and blogs in hopes of getting content written by you, published. If your content is as relevant at a later stage as it is now, it has evergreen qualities. What if that’s all an illusion? Let’s dig into these ‘what if’s.

Marketing 113