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Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips

Occam's Razor

This is very effective for many kinds of websites, be they ecommerce or technical support or lead generation or whatever else is your quest in life. :). Now track the calls to that 800 (or whatever) number via your phone (PBX) system and you have another signal for the calls driven by your website.

Analytics 116
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5 Key Ingredients to Charging What You’re Worth

Duct Tape Marketing

I’m taking some vacation time this week and I’m actually going to stand waste deep in the Columbia River in Oregon and cast for Trout. Don’t worry I won’t hurt any I’m strictly a catch and release kind of guy.) While I am away, I have a great lineup of guest bloggers filling my shoes.

Oregon 78
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Top Social Media Measurement and Tracking Tools

www.foliomag.com

Lead Generation. Reader Service and Lead Generation. Audience Development. Assn/Non-Profit. B2B: Business Media. City & Regionals. CMS Insights. Consumer Media. Design & Production. Digital Editions. eMedia & Technology. M&A and Finance. Sales & Marketing. --> Bloggers. --> Resources. White Papers. Video Center.