Remove Lead Generation Remove Product Name Remove RSS
article thumbnail

How to Name Your Startup

www.rocketwatcher.com

But name your startup John Smith and Associates and you’ve got yourself a problem. I’ve never named a company but I’ve named products a handful of times with decidedly mixed results (See my post on product naming here ). Trackback URL | Comments RSS Feed. You should subscribe!

Naming 41
article thumbnail

Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

You can sign up for email updates, subscribe via RSS or follow me on Twitter. For example I’ve seen folks track branded organic searches (where the person came to the site by searching on your company or product name) against a “pr&# lead source. If you enjoyed that, you should subscribe!

B2B 42