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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. It’s the antithesis of the Lean Startup.

Lean 335
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Beyond the Lemonade Stand: How to Teach High School Students Lean Startups

Steve Blank

While the Lean LaunchPad class has been adopted by Universities and the National Science Foundation, the question we get is, “Can students in K-12 handle an experiential entrepreneurship class?” The learning and growth of how to work well on a team is reason enough for students to enroll in Lean Launch Pad.

Lean 335
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Is the Lean Startup concept of MVP dead?

VC Cafe

.” Steve Blank, “Is the lean startup dead?” ” The Lean Startup movement started out of necessity. Most principles of Lean Startup remain true, as described by Steve Blank in The Lean Startup Changes Everything : Business Plans are dead: Startups a series of hypothesis that need to be tested.

Lean 214
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Everything You Ever Wanted to Know about Marketing Communications

Steve Blank

She was an academic on leave from Stanford now selling SAAS software to large companies, but was being inundated with marketing communications advice. “My I reminded her that all the Lean tools she learned in class–Customer Discovery, business model and value proposition canvases– contained her answer. Here’s how.

Marketing 318
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Why Founders Should Know How to Code

Steve Blank

As the miles sped by I explained to Dave that he had understood only two of the three parts of what makes a Lean Startup successful. One interesting thing about the Lean Startup is that it teaches founders about Sales and Marketing (and a bit of finance) without making them get an MBA or a decade of sales experience.

Cofounder 336
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How to Make Your Lean Startup Work With Almost No Money

ReadWriteStart

Whatever the case, you’ll need to make some big sacrifices and strategic managerial decisions if you want this lean startup budget to work — and it’s definitely possible. If you take your lean startup remote, forgoing a physical office space entirely, you can cut multiple different costs simultaneously. Negotiate the lease.

Lean 158
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Why Startups Need a Well Articulated Strategy (And How to Think About Yours)

Both Sides of the Table

Compelling in the sense that you solve a real problem a target group of potential customers has with a product that is significantly better than the alternatives on that market. In my opinion no amount of clever marketing or chest beating at conferences can create a market if you don’t have an amazing product to begin with.