crowdSPRING Blog

OCTOBER 19, 2012

SaaS products aren’t viral – [link]. Lean Marketing: How to Run Your Marketing Team Like a Startup – [link]. Lean Marketing: How to Run Your Marketing Team Like a Startup – [link]. Avoid the 50/50 co-founder model – here’s why – [link]. Want to get a job at a startup? Show them WHY.

Social Media 93

Social Media Small Business Design Media 93

Steve Blank

APRIL 20, 2021

And Jennifer is now my co-instructor in the Stanford Lean LaunchPad class.). Over the last two decades Shawn has seen hundreds of startups use the Lean Methodology. Social platforms use intentional virality; this occurs when users get a more fulfilling experience as more of their friends join the same platform. The MVP Tree.

Product 436

Product Viral Channel San Francisco 436

Up and Running

MAY 23, 2016

Step 1: Start with a lean plan. It’s the fastest way to get your idea onto paper, and it’s the very first step in the lean planning process, which is much easier and more iterative than traditional business planning methods. Introducing Lean Planning: How to Plan Less and Grow Faster. How to Write a Traditional Business Plan.

Software Review 74

Software Review Software Delaware Forecast 74

Steve Blank

MARCH 18, 2011

Lean Startups/Back to Basics (2000-2010): No IPO’s, limited VC cash, lack of confidence and funding fuels “lean startup” era with limited M&A and even less IPO activity. 2001 – 2010: Back to Basics: The Lean Startup. During the the Lean Startup era, the advice was clear; focus on building the company and avoid hype.

Internet 335

Internet IPO Silicon Valley Agile 335

YoungUpstarts

NOVEMBER 7, 2014

Automating processes with APIs, creating a large e-mail subscriber base, SEO and viral strategies are of course extremely valuable to any start-up. Don’t be afraid of growth, just start lean. The Lean start-up model is not only very useful when starting your business; it is something you want to embrace in every step of growth.

SEM 244

SEM Lean PR Startup 244

betashop.com

OCTOBER 8, 2012

It has been awesome, flattering, and humbling to see that post went viral and has been seen by so many thousands of people — mainly aspiring entrepreneurs — and has been translated into many languages. Find one person, make them your sherpa, and lean on them. Use them as a sounding board for corporate development issues.

Technical Review 108

Technical Review Technology Software Review Valuation 108

crowdSPRING Blog

JANUARY 31, 2011

PR can be executed on a modest budget, and the awareness and word-of-mouth that can be attained is priceless for a small company. A couple of weeks ago, Ross wrote about setting goals for your company , and this is critical in your approach to PR. Create a budget. Have a plan. Be a resource.

Public Relations 130

Public Relations Small Business Lean PR 130

ReadWriteStart

NOVEMBER 18, 2019

Here are four critical challenges of tech startup PR. To have the correct image in technology means businesses must have a thorough understanding of the field of public relations (PR). It seems clear that most entrepreneurs need help to navigate the ultra-dense tech industry PR environment. Letting Social Media Do The Legwork.

PR 107

PR Startup Social Media Silicon Valley 107

Duct Tape Marketing

SEPTEMBER 30, 2022

Karrie is Chief Marketing Officer at Typeform, leading brand strategy, advertising, PR, internal communications, and DEI efforts as well as overseeing the internal creative studio. And then they come check us out, and then like, Hey, so we have a pretty good viral product led growth experience as well for us internally.

Marketing 94

Marketing Differentiation B2C PR 94

Startup Lessons Learned

SEPTEMBER 13, 2010

Even worse, entrepreneurs are faced with a constant barrage of vanity metrics from competitors and other companies engaged in PR. Is the company growing because of an amazing viral loop paired with a strong engagement loop? The PR firm helpfully left out that context.) Vanity metrics are generally bigger.

San Francisco 154

San Francisco Metrics Lean PR 154

Mike Michalowicz

JANUARY 10, 2013

Thanks to Richard Laermer , RLM Pr. Avoid Trying To Go Viral. As social media platforms continue to mature, we will be seeing more examples of viral videos, viral campaigns, viral __. You can’t architect a viral success. Avoid Making Your Own Mobile Apps. Tactics without strategy is a trend to avoid!

Viral 145

Viral Social Media LLC Mobile 145

crowdSPRING Blog

JUNE 19, 2011

Here are 10 great tips shared with us by various PR and Media folks that I hope you find useful! Related posts: Lean Marketing: Public Relations strategies for small businesses and startups. 5 great viral marketing campaigns (and what small businesses can learn from them!). Prepare well. Photo: United Nations Photo.

Lean 96

Lean Marketing Public Relations PR 96

Mike Michalowicz

JANUARY 24, 2018

Thanks to Richard Laermer , RLM Pr. Avoid Trying To Go Viral. As social media platforms continue to mature, we will be seeing more examples of viral videos, viral campaigns, viral __. You can’t architect a viral success. Avoid Making Your Own Mobile Apps. Tactics without strategy is a trend to avoid!

Viral 126

Viral Social Media LLC Mobile 126

View from Seed

MARCH 8, 2016

Jesse Derris is the founder and CEO of Derris & Company , a PR, branding, and communications firm based in New York. If you’re building a product that can grow virally—a social network, for example—brand is almost certainly less important at launch than product. You can absolutely launch lean and scrappy.

Seed Stage 120

Seed Stage Conversion Startup PR 120

crowdSPRING Blog

AUGUST 17, 2014

Right now, today, appearing in virtually every corner of the the internet you can be find my neighbor’s video along with thousands of others and witness one of the most successful, most impressive viral media campaigns of all time. Related posts: 5 great viral marketing campaigns (and what small businesses can learn from them!).

Viral 83

Viral Marketing Social Media Public Relations 83

ConversionXL

FEBRUARY 9, 2016

” April, 2012 – Andrew Chen writes Growth Hacker is the new VP Marketing , which goes viral (2.4K PR and publicity drive attention…to drive sales. Now, people begin defining growth hacking as a process, a systematic approach, a “viral loop”, etc. Ads drive awareness…to drive sales.

Retention 48

Retention Metrics Acquisition Conversion 48

Startup Lessons Learned

OCTOBER 7, 2008

This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Dont do PR upfront, dont put out a press release. My advice: dont launch big.

San Francisco 68

San Francisco Lean Retention SEM 68

crowdSPRING Blog

SEPTEMBER 6, 2011

Last week I wrote about some ways that not-for-profits could leverage the concepts of lean marketing. Related posts: Lean Marketing tips: not-for-profit edition. 5 great viral marketing campaigns (and what small businesses can learn from them!). Lean Marketing: Public Relations strategies for small businesses and startups.

Small Business 100

Small Business Public Relations Africa Lean 100

The Startup Magazine

MAY 26, 2024

This philosophy is demonstrated in her collaborations, as she leans on art to help fill the gap between society and technology. Before Day One Ventures began in 2018, Masha was an angel investor and founder of M&A PR Studio and served as the vice president of communications at Acronis and head of communications at Runa Capital.

Los Angeles 78

Los Angeles Global Founder Venture Capital 78

crowdSPRING Blog

AUGUST 20, 2017

Don’t try too hard to “go viral” and above all, obey the law. Not only does that give you a reason to publish some PR, it shows that your company is changing and evolving. The key is to make sure you hone the message you put out into the world, and you have a plan for how to onboard customers who respond. Get efficient.

Small Business 48

Small Business Marketing Technical Review Audience 48

crowdSPRING Blog

AUGUST 20, 2017

Don’t try too hard to “go viral” and above all, obey the law. Not only does that give you a reason to publish some PR, it shows that your company is changing and evolving. The key is to make sure you hone the message you put out into the world, and you have a plan for how to onboard customers who respond. Get efficient.

Small Business 48

Small Business Marketing Technical Review Audience 48

Startup Lessons Learned

SEPTEMBER 22, 2008

I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." Here, the key metrics are Acquisition and Referral, combined into the now-famous viral coefficient. If the coefficient is > 1.0 , you generally have a viral hit on your hands.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Duct Tape Marketing

FEBRUARY 13, 2025

Mike has helped shape viral TEDx talks, launch bestselling books, and coach leaders at Disney, Netflix, and Adobe to become dynamic, magnetic performers. As a keynote director, he's helped shape viral TEDx talks, launch bestselling books, and transform leaders at Disney, Netflix, and Adobe into magnetic performers. Yeah, yeah.

Audience 72

Audience Framework Differentiation Leadership 72

crowdSPRING Blog

MARCH 1, 2016

But experienced business owners and marketing/PR experts all agree that such doubts and fears are irrational. Related posts: 5 great viral marketing campaigns (and what small businesses can learn from them!). Lean Marketing 101: Giving good interview, or how to get a reporter to eat from your hand. image credit: Jurgen Appelo.

Networking 48

Networking Lean Public Relations Small Business 48

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Help you raise money.

San Francisco 168

San Francisco PR Lean Early Stage 168

ConversionXL

DECEMBER 4, 2015

Susan Lahey , Silicon Hills News : “But here’s the thing: While there are many companies that have made such ads that quickly translated into rapid sales, other companies with viral videos and other funny content never increased their sales at all, despite millions of shares. Viral Videos. via Conversion Scientist). No results.

Viral 48

Viral Social Media Video North America 48

crowdSPRING Blog

MARCH 2, 2012

Kickstart Your Lean Startup With Effective Feedback – [link]. The Illustrated Anatomy of a Viral Pinterest Scam – [link]. Why Tech Entrepreneurs in Developing Countries Struggle to Raise Funds – [link]. 3 things entrepreneurs need to know about patent law reform – [link]. Banksy on advertising – [link].

Social Media 93

Social Media Small Business Design Media 93

crowdSPRING Blog

JULY 17, 2015

Boost Your Chances of Going Viral on YouTube [link] crowdspring.co/1HdNBO8 Lean Business Tips: Marketing Channels on the Cheap | crowdSPRING Blog – [link] crowdspring.co/1L8yVm3 Content Marketing Metrics You Aren’t Measuring | SEJ [link] crowdspring.co/1KPRXNZ 13 Types of Visual Content That Get Shared Like Crazy [link] crowdspring.co/1TjcNbz

Small Business 48

Small Business Design Social Media Cuba 48

Up and Running

DECEMBER 30, 2014

Jon Favreau (who also wrote and directed the film) stars as Carl Casper, a head chef who is fired after a video of his spat with a food critic goes viral. Based on the New York Times bestselling memoir, Wild (starring Reese Witherspoon) is a great story that demonstrates lean planning in action. Chef (May 2014); Open Road Films.

Entrepreneur 157

Entrepreneur Non-Compete New York Mexico 157

Mike Michalowicz

JUNE 23, 2023

Without further adieu, here’s your list – from me to you: Business Planning and Strategy: The Lean Startup by Eric Ries – How to build a business using an iterative and customer-focused approach. You can find these on Amazon, and be sure to find your local bookstore to support them as well.

Artificial Inteligence 78

Artificial Inteligence Leadership Viral PR 78

crowdSPRING Blog

SEPTEMBER 30, 2012

I love Duct Tape Marketing , Seth Godin , Chris Brogan and the rest, but give my company coverage in an article in Forbes or BusinessWeek or the New York Times for the greatest impact, the largest audience, and the most meaningful value for our PR dollar spent. In PR placements, ‘place’ matters. Leverage your friends.

Small Business 88

Small Business Public Relations Social Media New York 88

crowdSPRING Blog

MARCH 30, 2012

Lean Marketing Tips: Hyperlocal Marketing Channels – [link]. What Every Start-up Should Know about PR – [link]. Going Viral on Pinterest: Driving Big Traffic and Making Pinterest a Real Marketing Solution – [link]. Lean Marketing Tips: Hyperlocal Marketing Channels – [link]. – [link].

Social Media 93

Social Media Small Business Design Media 93

blog.expensify.com

APRIL 24, 2012

Just as.NET is both a lock-in and very restricting, and Java violates both “lean cuisine class hierarchy” and “objects if necessary, but not necessarily objects”, the “we’ll just use XML” mantra deserves to die. That would have given you a trifecta. Federico Delgado. March 27, 2011 at 3:09 pm.

Java 107

Java PHP Software Review Coder 107