Lean Search SEM Small Business 
crowdSPRING Blog
DECEMBER 14, 2016
If you’re moving slowly or have yet to implement search engine optimization (SEO) strategies as part of your overall marketing efforts, you’re falling behind your competitors. You can learn more about setting goals in our post on Lean Marketing 101: Setting Goals. Define Conversions Properly.
YoungUpstarts
NOVEMBER 7, 2014
By Willem Nout, project manager and Head of Search for Flipit.com. Two 28-year old founders, a friend they hired to come work for them fulltime and one intern in a nice but small office in Amsterdam. Don’t be afraid of growth, just start lean. This is where our way of starting lean really paid off. Build-Measure-Learn.
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crowdSPRING Blog
DECEMBER 8, 2013
Google and the other search engines are invaluable resources for helping customers (especially new ones) find you. PPC campaigns can also be used to deliver discounts to customers; create a campaign that offers anyone who finds you through the search results a coupon for the first (or next!) Lean Business: Do Unto Others*.
crowdSPRING Blog
AUGUST 17, 2011
Last year, only 50% of all small business in the United States had a website. When 2011 began, 64 percent of small businesses reported having a website, but that still left an astounding 36 percent of small businesses without a web presence. Do all small businesses need to have a website?
Startup Professionals Musings
JUNE 18, 2012
Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Print your own collateral and marketing materials until the business is rolling. I recognize that different small businesses will have different types of startup costs. Skip the IT consultants and build an entry website yourself to save $50K.
crowdSPRING Blog
AUGUST 17, 2011
Last year, only 50% of all small business in the United States had a website. When 2011 began, 64 percent of small businesses reported having a website, but that still left an astounding 36 percent of small businesses without a web presence. Do all small businesses need to have a website?
Startup Professionals Musings
FEBRUARY 15, 2011
Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Print your own collateral and marketing materials until the business is rolling. I recognize that different small businesses will have different types of startup costs. Skip the IT consultants and build an entry website yourself to save $50K.
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