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Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

SEPTEMBER 13, 2008

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. The Lean Startup Intensive is tomorrow at Web 2.0. Expo SF (May. for Harvard Business Revie.

SEM

SEM San Francisco Lean Continuous Deployment

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Lessons Learned: The lean startup

Startup Lessons Learned

SEPTEMBER 15, 2008

Lessons Learned by Eric Ries Monday, September 8, 2008 The lean startup Ive been thinking for some time about a term that could encapsulate trends that are changing the startup landscape. After some trial and error, Ive settled on the Lean Startup. I like the term because of two connotations: Lean in the sense of low-burn.

Lean

Lean San Francisco Startup Continuous Deployment

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

SEPTEMBER 22, 2008

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. For example, its always nice to have someone constantly optimizing your SEM accounts, driving down your CPA. The Lean Startup Intensive is tomorrow at Web 2.0.

San Francisco CPA SEM CTO Hire

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Lessons Learned: The lean startup comes to Stanford

Startup Lessons Learned

SEPTEMBER 28, 2008

Lessons Learned by Eric Ries Sunday, September 28, 2008 The lean startup comes to Stanford Im going to be talking about lean startups (and the IMVU case in particular) three times in the next two weeks at Stanford. Labels: events , lean startup 5comments: Hitchens said. The Lean Startup Intensive is tomorrow at Web 2.0.

Lean

Lean San Francisco Startup Continuous Deployment

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

NOVEMBER 7, 2008

Dont worry about selecting particularly good keywords, if youre new to SEM. SEM only gets at one segment of users, and for a brand new product, you presumably need some skill at marketing in general and adsense in particular to get any useful info. The Lean Startup Intensive is tomorrow at Web 2.0. Just put in your credit card.

Demand

Demand San Francisco Lean Continuous Deployment

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The Lean LaunchPad – Teaching Entrepreneurship as a Management Science

Steve Blank

DECEMBER 7, 2010

Start your blog/wiki/journal. Update your blog/wiki/journal. Update your blog/wiki/journal. Actually engage in “search engine marketing” (SEM)spend $20 as a team to test customer acquisition cost. Update your blog/wiki/journal. Everyone: Update your blog/wiki/journal. each of the hypotheses.

Wiki

Wiki Lean Management Business Model

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Lessons Learned: Just-In-Time Scalability

Startup Lessons Learned

SEPTEMBER 2, 2008

The Lean Startup Intensive is tomorrow at Web 2.0. ► April (11) Video update on the Startup Visa Act Lean Enterprise Institute webinar, April 28 Four myths about the Lean Startup Sneak preview, KISSmetrics (and more) Sneak preview, Grockit The Lean Startup Intensive at Web 2.0 Expo SF (May.

San Francisco Continuous Deployment Agile Lean

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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

SEPTEMBER 7, 2008

One major theory that has influenced the way I think about processes comes from Lean Manufacturing , where they use these same techniques to build cars. The Lean Startup Intensive is tomorrow at Web 2.0. Amazing lean startup resources Is Entrepreneurship a Management Science? Expo SF (May. for Harvard Business Revie.

Customer Development

Customer Development Engineer San Francisco Developer

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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

SEPTEMBER 15, 2008

Lessons Learned by Eric Ries Monday, September 15, 2008 The one line split-test, or how to A/B all the time Split-testing is a core lean startup discipline, and its one of those rare topics that comes up just as often in a technical context as in a business-oriented one when Im talking to startups. Expo SF (May. for Harvard Business Revie.

San Francisco Lean Technical Review Continuous Deployment

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Lessons Learned: Throwing away working code

Startup Lessons Learned

FEBRUARY 28, 2009

Lessons Learned by Eric Ries Saturday, February 28, 2009 Throwing away working code Lean startups work by systematically eradicating waste. But lean startups cant afford to be satisfied with just that definition, because there are situations where working code is itself a form of waste. Pretty soon we ran out of friends. Expo SF (May.

San Francisco Continuous Deployment Lean DC

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Smarticus — 10 things you could be doing to your code right now

Startup Lessons Learned

SEPTEMBER 10, 2008

Of the techniques he mentioned, I think four are fundamental and critical for any lean startup: TDD (or the even more politely named TATFT ) Continuous integration Automate your deployments Collect statistics The tools to help you do these things are getting better and better every day, but dont confuse tools with process. Expo SF (May.

Software Review

Software Review San Francisco Technical Review Continuous Deployment

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Lessons Learned: Ideas. Code. Data. Implement. Measure. Learn

Startup Lessons Learned

SEPTEMBER 2, 2008

October 17, 2009 10:34 AM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Expo SF (May.

San Francisco Continuous Deployment Lean DC

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Andrew Chen: Growing renewable audiences

Startup Lessons Learned

SEPTEMBER 12, 2008

0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Expo SF (May. for Harvard Business Revie.

Audience San Francisco Continuous Deployment Lean

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Lessons Learned: What does a startup CTO actually do?

Startup Lessons Learned

SEPTEMBER 30, 2008

Platform selection and technical design - if your business strategy is to create a low-burn, highly iterative lean startup, youd better be using foundational tools that make that easy rather than hard. But I think in a lean startup, the development methodology is too important to be considered "just management." I dont think so.

CTO

CTO Fractional CTO CTO Hire Technical Review

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Lessons Learned: Great open source scalability tools from Danga

Startup Lessons Learned

SEPTEMBER 5, 2008

October 13, 2008 9:44 PM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Expo SF (May.

Open Source San Francisco Continuous Deployment Lean

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How to listen to customers, and not just the loud people

Startup Lessons Learned

SEPTEMBER 14, 2008

The Lean Startup Intensive is tomorrow at Web 2.0. ► April (11) Video update on the Startup Visa Act Lean Enterprise Institute webinar, April 28 Four myths about the Lean Startup Sneak preview, KISSmetrics (and more) Sneak preview, Grockit The Lean Startup Intensive at Web 2.0 Expo SF (May.

San Francisco Customer Lean Continuous Deployment

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How to get distribution advantage on the iPhone

Startup Lessons Learned

SEPTEMBER 18, 2008

If you sell an online service that solves a defined problem, you can compete in SEO or SEM. The Lean Startup Intensive is tomorrow at Web 2.0. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

Distribution San Francisco Lean Continuous Deployment

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On deployment

Startup Lessons Learned

SEPTEMBER 2, 2008

Labels: continuous deployment 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Expo SF (May.

San Francisco Continuous Deployment Lean DC

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Lessons Learned: A new version of the Joel Test (draft)

Startup Lessons Learned

SEPTEMBER 10, 2008

Plus, as product development teams in lean startups become adept at learning-and-discovery (as opposed to just executing to spec), its clear that some bugs shouldnt be fixed. We always have to avoid that dysfunction - even the lean manufacturing greats realized that they couldnt afford to see their manual-labor workforce that way.

Software Review

Software Review Technical Review San Francisco Continuous Deployment

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Lessons Learned: Lo, my 5 subscribers, who are you?

Startup Lessons Learned

SEPTEMBER 18, 2008

I originally thought I might get some development process tips (I manage developers), but I find that Im really enjoying your business tips (SEM, listening to customers, etc.). Lean Start-up SlideShare prez at Web 2.0 The Lean Startup Intensive is tomorrow at Web 2.0. More of the same. October 1, 2008 2:53 PM Chris Hopf said.

San Francisco Lean Continuous Deployment DC

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Lessons Learned: Don't launch

Startup Lessons Learned

MARCH 13, 2009

Start with a five-dollar-a-day SEM campaign. the most sensible SEM advice Ive read - discussed in the context of a real situation. The Lean Startup Intensive is tomorrow at Web 2.0. Amazing lean startup resources Is Entrepreneurship a Management Science? So dont combine your product launch with a marketing launch.

San Francisco PR Lean Early Stage

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Lessons Learned: Test-Driven Development as andon cord

Startup Lessons Learned

SEPTEMBER 1, 2008

Labels: Test-driven development 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?)

San Francisco Developer Continuous Deployment DC

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Marc Prensky's Weblog: Cell Phones in Class

Startup Lessons Learned

SEPTEMBER 10, 2008

0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Expo SF (May. for Harvard Business Revie.

San Francisco Continuous Deployment DC Lean

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Seth Godin: How often should you publish?

Startup Lessons Learned

SEPTEMBER 10, 2008

0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Expo SF (May. for Harvard Business Revie.

San Francisco Continuous Deployment Lean DC

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You don't need as many tools as you think

Startup Lessons Learned

SEPTEMBER 22, 2008

Heres something I can relate to: We used assembla for subversion, scrums, milestones, wikis, and for general organizational purposes. If you read Lean Thinking , you can enjoy numerous examples of companies that replaced multi-million dollar MRP systems with a simple white board. The Lean Startup Intensive is tomorrow at Web 2.0.

San Francisco SCRUM Lean Continuous Deployment

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How to Usability Test your Site for Free

Startup Lessons Learned

SEPTEMBER 16, 2008

thanks for the mention:) September 17, 2008 11:56 AM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?)

San Francisco Continuous Deployment Lean DC

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Lessons Learned: Greasemonkey compiler

Startup Lessons Learned

SEPTEMBER 6, 2008

The Lean Startup Intensive is tomorrow at Web 2.0. ► April (11) Video update on the Startup Visa Act Lean Enterprise Institute webinar, April 28 Four myths about the Lean Startup Sneak preview, KISSmetrics (and more) Sneak preview, Grockit The Lean Startup Intensive at Web 2.0 Expo SF (May.

San Francisco Continuous Deployment Lean DC

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Waves of technology platforms

Startup Lessons Learned

SEPTEMBER 8, 2008

. :) September 9, 2008 1:32 AM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Expo SF (May.

San Francisco Technology Continuous Deployment Lean

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Not crossing the chasm

Startup Lessons Learned

SEPTEMBER 2, 2008

December 23, 2009 6:17 PM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Expo SF (May.

San Francisco Continuous Deployment Lean DC

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Thoughts on scientific product development

Startup Lessons Learned

SEPTEMBER 22, 2008

Labels: product development 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Expo SF (May.

Product Development

Product Development Developer San Francisco Product

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Lessons Learned: Q&A with an actual reader

Startup Lessons Learned

SEPTEMBER 29, 2008

The Lean Startup Intensive is tomorrow at Web 2.0. ► April (11) Video update on the Startup Visa Act Lean Enterprise Institute webinar, April 28 Four myths about the Lean Startup Sneak preview, KISSmetrics (and more) Sneak preview, Grockit The Lean Startup Intensive at Web 2.0 Expo SF (May.

San Francisco Lean Continuous Deployment DC

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Lessons Learned: The App Store after the gold rush

Startup Lessons Learned

OCTOBER 7, 2008

On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. If and when a good SEM solution shows up for iPhone, you may be able to use it to artificially drive your app into the Top 25, as a one-time event. Or if your lifetime value is high enough, you can just keep spending on SEM. Expo SF (May.

San Francisco Lean Retention SEM