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Read This Excerpt From Steve Case (AOL)’s New Book

Startup Lessons Learned

APRIL 25, 2016

Guest post by Melissa Moore, co-founder of Lean Startup Co. The Lean Startup movement brings together the brightest minds in Silicon Valley to share the best advice for entrepreneurs, from entrepreneurs. Pizza Hut was founded in 1958 by two brothers, Dan and Frank Carney, while they were still students at Wichita State University.

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Wichita Hawaii Cofounder Silicon Valley 60
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What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)

crowdSPRING Blog

DECEMBER 13, 2018

The Software Usability Research Laboratory (SURL) at Wichita State University ran a study that examined the traits people associate with varying fonts. They lean hard on their brand story of a dedicated family-run business and their heart-warming origins helping the real-life Charlotte become healthy enough to live like a normal kid.

Marketing 162
Marketing Charlotte Naming Design 162
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