Magazine Public Relations Technical Review 
Steve Blank
APRIL 5, 2017
For example, to outflank a competitor who had faster products, Intel moved the conversation about microprocessors away from speed and technology to create a valued brand. Both Apple and Intel were selling complicated technology but did so by simplifying the message so it had broad emotional appeal. Step 3: Media. Step 4: Messengers.
Up and Running
DECEMBER 16, 2014
But where do you start, and what are the best approaches to public relations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned public relations agency in New York City. I start off with this question: What is public relations?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
YoungUpstarts
OCTOBER 15, 2018
A style guide can contain rules for any aspects of communication you want to be handled consistently by all who represent your company (customer service, marketing, public relations, sales, etc.). The tone of your company (such as casual, earthy, witty, prestigious, high-tech, etc.). The Ultimate Social Media “Must.
The Startup Magazine
AUGUST 11, 2023
pexels A war chest is virtually always a competitive edge in all aspects that count, including employing key staff, public relations, marketing, and sales. When expanding their businesses, most tech startups and the subindustries that comprise the tech industry typically follow this model.
The Startup Magazine
OCTOBER 15, 2020
The payment sector continues to experience innovation as businesses embrace more secure standards, thanks to technology. The customer and public relation matters to businesses. After all, you wouldn’t want to experience data breaches due to the consequences. The secret behind this is PCI compliance by businesses.
The Startup Magazine
MARCH 26, 2024
Financial public relations (PR) has moved past conventional techniques in today’s fast-paced digital environment, adopting new platforms to increase its influence and reach. In Closing While incorporating digital platforms into financial public relations has many benefits, there are challenges as well.
crowdSPRING Blog
MAY 17, 2013
Martin – Harvard Business Review – [link]. Good reminder from Fred Wilson that your instincts should sometimes guide you when due diligence does not – [link]. Only 200 Startups Per Year End Up Mattering & Most of them Aren’t in Tech | BostInno – [link]. – [link].
Expert insights. Personalized for you.
318 
Let's personalize your content