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Common B2B Challenges and How To Solve Them

ConversionXL

At the time we were planning a workshop for B2B tech startups from the IMEC accelerator (Ghent, Belgium) and had a chance to interview many of the companies that had signed up. Buyers became more critical due to a reduction in reosurces and as a result the entire process started to involve more people ultimately taking longer to close.

B2B 150
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SuperMac War Story 5: Strategy versus Relentless Tactical.

Steve Blank

We had thought really hard about “ market type ” and decided to reposition the company from a technology provider to a solutions provider. Since no benchmarks existed, we enlisted our engineering department in a serious software development effort and wrote our own. Now this is worth stopping and thinking about for a second.

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Twitter Link Roundup #35 – Design, Copywriting, Marketing, Small Business, Social Media And More

crowdSPRING Blog

Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link]. is a new web magazine about how wordsmiths will survive in the 21st century – [link]. How to run a software business on 5 hrs a week. How to run a software business on 5 hrs a week. Writer 2.0

article thumbnail

Twitter Link Roundup #35 – Design, Copywriting, Marketing, Small Business, Social Media And More

crowdSPRING Blog

Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link]. is a new web magazine about how wordsmiths will survive in the 21st century – [link]. How to run a software business on 5 hrs a week. How to run a software business on 5 hrs a week. Writer 2.0