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VC investors: Don’t be greedy even if you can.

Berkonomics

Most sophisticated investors will take either a promissory note or preferred stock, both of which come before founder or management stock in a sale or liquidation. One tool often used: the “cutout” for management. That further reduces the amount available to founders if not still in the ranks of management.

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Want to Raise Venture Capital More Easily? Clean Up Your Own Shite First

Both Sides of the Table

It will usually be higher because the liquidation preference has a dividend so if the deal is long in the tooth assume that the liquidation preference might be $20-22 million. Liquidation preference is the amount of money that an investor gets paid before the common stock (e.g. Some investors love to get out sharp elbows.

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Angels and VCs: Don’t be greedy even if you can.

Berkonomics

Most sophisticated investors will take either a promissory note or preferred stock, both of which come before founder or management stock in a sale or liquidation. That further reduces the amount available to founders if not still in the ranks of management. So this advice is directed to the investors.

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9 Things to Know About Influencing Purchasing Decisions

ConversionXL

Product quality and seller reputation matter , goes without saying. These learned preferences can just as easily involve characteristics that, from an objective standpoint, do not make a product any better and might even make them worse — particularly when it relates to texture. The other half were told the opposite. read more

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Purchase Decisions: 9 Things to Know About Influencing Customers

ConversionXL

Product quality and seller reputation matter , of course. More reviews can help insulate your reputation from the inevitable impossible-to-please customer. It’s your responsibility to be aware of them and manage them accordingly. People research products. They compare competitors. This translates online as well.

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