This Week in VC with Dana Settle of Greycroft Partners
Both Sides of the Table
MAY 19, 2010
Helps content publishers and advertisers launch campaigns that develop viral distribution attributes and therefore gain “buzz.”. Lookout – SaaS provider of security and data back-up services for smart phones. Tested platform on San Francisco’s Live 105; then scaled out for national syndication with positive audience uplift.
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